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~isPartOf:"Journal of marketing management : MM"
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Journal of marketing management : MM
SpringerLink / Bücher
180
Journal of business research : JBR
119
Industrial marketing management : the international journal for industrial and high-tech firms
91
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European journal of marketing : EJM
70
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Journal of Islamic marketing : JIMA
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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Journal of research in marketing and entrepreneurship : JRME
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Journal of marketing research : JMR
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Marketing : ZFP ; journal of research and management
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
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essentials
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ECONIS (ZBW)
67
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1
"The knowledgeable marketing practitioner" : practice and professional knowing in marketing work
Gross, Nicole
;
Laamanen, Mikko
- In:
Journal of marketing management : MM
34
(
2018
)
13/14
,
pp. 1172-1195
Persistent link: https://www.econbiz.de/10011981581
Saved in:
2
Marketing (as) rhetoric : an introduction
Miles, Christopher
;
Nilsson, Tomas
- In:
Journal of marketing management : MM
34
(
2018
)
15/16
,
pp. 1259-1271
Persistent link: https://www.econbiz.de/10011988060
Saved in:
3
Marketing (as) rhetoric : paradigms, provocations, and perspectives
Brown, Stephen
;
Hackley, Christopher E.
;
Hunt, Shelby D.
; …
- In:
Journal of marketing management : MM
34
(
2018
)
15/16
,
pp. 1336-1378
Persistent link: https://www.econbiz.de/10011988070
Saved in:
4
Once upon a market dreary : the prescient marketing principles of Edgar Allan Poe
Brown, Stephen
;
McGowan, Pauric
- In:
Journal of marketing management : MM
34
(
2018
)
15/16
,
pp. 1379-1396
Persistent link: https://www.econbiz.de/10011988073
Saved in:
5
Special issue: violence, markets and marketing
Varman, Rohit
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011962122
Saved in:
6
Violence, markets and marketing
Varman, Rohit
- In:
Journal of marketing management : MM
34
(
2018
)
11/12
,
pp. 903-912
Persistent link: https://www.econbiz.de/10011962124
Saved in:
7
Marketing, violence and social cohesion : first steps to a conceptual approach to the understanding of the normalising role of marketing
Bouchet, Dominique
- In:
Journal of marketing management : MM
34
(
2018
)
11/12
,
pp. 1048-1062
Persistent link: https://www.econbiz.de/10011962134
Saved in:
8
Advancing marketing strategy in the marketing discipline and beyond : from promise, to neglect, to prominence, to fragment (to promise?)
Hunt, Shelby D.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 16-51
Persistent link: https://www.econbiz.de/10011883305
Saved in:
9
Commentary: advancing marketing strategy in the marketing discipline and beyond
Jaworski, Bernard J.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 63-70
Persistent link: https://www.econbiz.de/10011883311
Saved in:
10
Advances in strategic marketing and the advancement of the marketing discipline : the promise of theory
Varadarajan, Rajan
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 71-85
Persistent link: https://www.econbiz.de/10011883319
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