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~isPartOf:"Journal of marketing management : MM"
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Consumer behaviour
307
Konsumentenverhalten
307
Marketing management
122
Marketingmanagement
122
Brand management
101
Markenführung
101
Großbritannien
87
United Kingdom
87
Beziehungsmarketing
82
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82
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71
Social web
71
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68
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62
Markenimage
62
Marketing theory
60
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60
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56
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Internet marketing
46
Online-Marketing
46
Market research
42
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42
Customer satisfaction
39
Kundenzufriedenheit
39
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32
Emotion
31
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29
Customer integration
29
Kundenintegration
29
Bibliometrics
28
Bibliometrie
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Markenartikel
28
Advertising effects
27
Dienstleistungsqualität
27
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Werbewirkung
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Hart, Susan
41
Tadajewski, Mark
34
Hewer, Paul
28
Baker, Michael J.
26
Brown, Stephen
22
Brownlie, Douglas
21
Hogg, Margaret K.
18
Maclaran, Pauline
17
Patterson, Anthony
15
Varman, Rohit
15
Baron, Steve
14
Dibb, Sally
14
Palmer, Adrian
14
Szmigin, Isabelle
14
Tynan, Caroline
14
Bennett, Roger
13
O'Malley, Lisa
13
Shankar, Avi
13
Carrigan, Marylyn
12
Dennis, Charles
12
East, Robert
12
Piacentini, Maria
12
Simkin, Lyndon
12
Garry, Tony
11
Hunt, Shelby D.
11
Michaelidou, Nina
11
Moufahim, Mona
11
Patterson, Maurice
11
Rowley, Jennifer
11
Cova, Bernard
10
Devlin, James F.
10
Harris, Kim
10
Harris, Lloyd C.
10
Harris, Phil
10
Lim, Ming
10
Lindgreen, Adam
10
Mitchell, Vincent-Wayne
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Prothero, Andrea
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Quinn, Lee
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Academy of Marketing
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Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Academy of Marketing / Conference <50., 2017, Kingston-upon-Hull>
1
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Journal of marketing management : MM
The economist
81,930
Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf
53,107
Werben & verkaufen : W & V
39,064
Der Betrieb : Betriebswirtschaft, Steuerrecht, Wirtschaftsrecht, Arbeitsrecht
38,108
NBER working paper series
32,969
Betriebs-Berater : BB ; Recht, Wirtschaft, Steuern
30,142
MPRA Paper
30,123
Chemical week
29,970
NBER Working Paper
29,202
Oil & gas journal : international petroleum news and technology
27,814
Working paper / National Bureau of Economic Research, Inc.
27,737
Forbes : business and finance
26,725
IZA Discussion Papers
26,197
Business week / European edition : BW
25,526
Economic and political weekly : a Sameeksha Trust publ
24,812
Maschinenmarkt : MM ; das Industriemagazin
23,218
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
23,143
European journal of operational research : EJOR
22,123
Far Eastern economic review
22,063
NBER Working Papers
21,131
Le moniteur du commerce international : le MOCI
20,878
Deutsches Steuerrecht : DStR ; Wochenschrift & umfassende Datenbank für Steuerberater ; Steuerrecht, Wirtschaftsrecht, Betriebswirtschaft, Beruf ; Organ der Bundessteuerberaterkammer
19,782
Economics letters
19,581
Versicherungswirtschaft : insurance, business, report
19,569
Aviation week & space technology
18,910
The current digest of the post-Soviet press
18,601
Physica A: Statistical Mechanics and its Applications
18,446
Fortune
18,339
Chemical marketing reporter
17,906
The American economic review
17,699
Discussion paper series / IZA
17,274
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
16,720
European chemical news : ECN
16,538
New business : das Magazin für Kommunikation und Medien
16,378
Applied economics
15,998
Working paper / National Bureau of Economic Research, Inc
15,185
Jahrbücher für Nationalökonomie und Statistik
15,073
Marchés tropicaux et méditerranéens : stratégies & investissements en Afrique
14,769
L' usine nouvelle : hebdomadaire de l'industrie
14,708
SpringerLink / Bücher
14,681
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OLC EcoSci
1,510
ECONIS (ZBW)
901
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1281
Chronicles of "customer experience": the downfall of Lewis's foretold
Patterson, Anthony
;
Hodgson, Julia
;
Shi, Jiwei
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 29-45
Persistent link: https://www.econbiz.de/10003677252
Saved in:
1282
Chronicles of 'customer experience': the downfall of Lewis's foretold
Patterson, Anthony
;
Hodgson, Julia
;
Shi, Jiwei
- In:
Journal of marketing management : MM
24
(
2008
)
1
,
pp. 29-46
Persistent link: https://www.econbiz.de/10008416653
Saved in:
1283
Chronicles of 'customer experience': the downfall of Lewis's foretold
Patterson, Anthony
;
Hodgson, Julia
;
Shi, Jiwei
- In:
Journal of marketing management : MM
24
(
2008
)
1-2
,
pp. 29-46
Persistent link: https://www.econbiz.de/10007919324
Saved in:
1284
Co-constructing the narrative experience: staging and consuming the American Civil War at Gettysburg
Chronis, Athinodoros
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 5-27
Persistent link: https://www.econbiz.de/10003677248
Saved in:
1285
Co-constructing the narrative experience: staging and consuming the American Civil War at Gettysburg
Chronis, Athinodoros
- In:
Journal of marketing management : MM
24
(
2008
)
1
,
pp. 5-28
Persistent link: https://www.econbiz.de/10008416654
Saved in:
1286
Co-constructing the narrative experience: staging and consuming the American Civil War at Gettysburg
Chronis, Athinodoros
- In:
Journal of marketing management : MM
24
(
2008
)
1-2
,
pp. 5-28
Persistent link: https://www.econbiz.de/10007919325
Saved in:
1287
Consumers as resource integrators
Baron, Steve
;
Harris, Kim
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 113-130
Persistent link: https://www.econbiz.de/10003677991
Saved in:
1288
Consumers as resource integrators
Baron, Steve
;
Harris, Kim
- In:
Journal of marketing management : MM
24
(
2008
)
1
,
pp. 113-131
Persistent link: https://www.econbiz.de/10008416649
Saved in:
1289
Consumers as resource integrators
Baron, Steve
;
Harris, Kim
- In:
Journal of marketing management : MM
24
(
2008
)
1-2
,
pp. 113-130
Persistent link: https://www.econbiz.de/10007919320
Saved in:
1290
Creating the service experience
Baron, Steve
;
Harris, Kim
- In:
Journal of marketing management : MM
24
(
2008
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10008416655
Saved in:
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