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~isPartOf:"Journal of marketing research"
~subject:"Dienstleistungsqualität"
~subject:"Fuzzy sets"
~subject:"Lieferantenmanagement"
~type:"article"
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Journal of marketing research
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International journal of project management : the journal of The International Project Management Association
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Money-back guarantees and service quality : the
marketing
of
in vitro fertilization services
Yu, Shan
;
Ghosh, Mrinal K.
;
Viswanathan, Madhu
- In:
Journal of marketing research
59
(
2022
)
3
,
pp. 659-673
Persistent link: https://www.econbiz.de/10013258080
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