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~isPartOf:"Journal of marketing research : JMR"
~language:"bul"
~language:"eng"
~language:"hun"
~language:"mul"
~person:"Aribarg, Anocha"
~subject:"Consumer behaviour"
~subject:"Konsumentenverhalten"
~subject:"Präferenztheorie"
~subject:"Volatility"
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Consumer behaviour
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Aribarg, Anocha
Dhar, Ravi
11
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Journal of marketing research : JMR
Journal of marketing research
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
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Private label imitation of a national brand : implications for consumer choice and law
Aribarg, Anocha
;
Arora, Neeraj
;
Henderson, Ty
;
Kim, Youngju
- In:
Journal of marketing research : JMR
51
(
2014
)
6
,
pp. 657-675
Persistent link: https://www.econbiz.de/10010471037
Saved in:
2
Raising the BAR : bias adjustment of recognition tests in advertising
Aribarg, Anocha
;
Pieters, Rik
;
Wedel, Michel
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 387-400
Persistent link: https://www.econbiz.de/10003983668
Saved in:
3
Category-based screening in choice of complementary products
Aribarg, Anocha
;
Foutz, Natasha Zhang
- In:
Journal of marketing research : JMR
46
(
2009
)
4
,
pp. 518-530
Persistent link: https://www.econbiz.de/10003872332
Saved in:
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