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Preismanagement
30
Pricing strategy
30
Consumer behaviour
11
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Einzelhandel
7
Retail trade
7
Market research
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retailing
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Gerechtigkeit
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Gijsbrechts, Els
2
Hamilton, Rebecca W.
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Srivastava, Joydeep
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Abraham, Ajay T.
1
Ahearne, Michael J.
1
Amaldoss, Wilfred
1
Ascarza, Eva
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Balasubramanian, Sridhar
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Journal of marketing research : JMR
Journal of revenue and pricing management
336
European journal of operational research : EJOR
331
Management science : journal of the Institute for Operations Research and the Management Sciences
248
NBER working paper series
246
International journal of production economics
230
International journal of industrial organization
210
NBER Working Paper
205
Working paper / National Bureau of Economic Research, Inc.
196
Economics letters
172
Discussion paper / Centre for Economic Policy Research
136
International journal of production research
117
CESifo working papers
113
Journal of business research : JBR
113
Operations research
111
Manufacturing & service operations management : M & SOM
110
Transportation research / E : an international journal
109
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
Discussion papers / CEPR
97
Journal of retailing and consumer services
96
Production and operations management : an international journal of the Production and Operations Management Society
91
The journal of industrial economics
85
The American economic review
80
Omega : the international journal of management science
79
Energy economics
75
The Rand journal of economics
73
International journal of hospitality management
72
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
71
Discussion paper
69
Journal of economics & management strategy : JEMS
65
Review of industrial organization : RIO
65
Applied economics
62
SpringerLink / Bücher
62
Journal of economic behavior & organization : JEBO
60
Journal of retailing
60
ECB Working Paper
59
Production and operations management : the flagship research journal of the Production and Operations Management Society
58
Discussion paper / Tinbergen Institute
57
Journal of air transport management
53
European economic review : EER
52
The journal of product & brand management
52
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ECONIS (ZBW)
30
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1
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10
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30
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1
Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
;
Verma, Swati
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 339-351
Persistent link: https://www.econbiz.de/10011878689
Saved in:
2
An empirical study of uniform and differential pricing in the movie theatrical market
Ho, Jason Y. C.
;
Liang, Yitian
;
Weinberg, Charles B.
; …
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 414-431
Persistent link: https://www.econbiz.de/10011878752
Saved in:
3
Double mental discounting : when a single price promotion feels twice as nice
Cheng, Andong
;
Cryder, Cynthia
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 226-238
Persistent link: https://www.econbiz.de/10011845001
Saved in:
4
When does partitioned pricing lead to more favorable consumer preferences? : meta-analytic evidence
Abraham, Ajay T.
;
Hamilton, Rebecca W.
- In:
Journal of marketing research : JMR
55
(
2018
)
5
,
pp. 686-703
Persistent link: https://www.econbiz.de/10011957976
Saved in:
5
To bargain or not to bargain : the role of fixed costs in price negotiations
Jindal, Pranav
;
Newberry, Peter
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 832-851
Persistent link: https://www.econbiz.de/10011971230
Saved in:
6
Riding the waves : revealing the impact of intrayear category demand cycles on advertising and pricing effectiveness
Gijsenberg, Maarten J.
- In:
Journal of marketing research : JMR
54
(
2017
)
2
,
pp. 171-186
Persistent link: https://www.econbiz.de/10011697337
Saved in:
7
Seller beware : how bundling affects valuation
Shaddy, Franklin
;
Fishbach, Ayelet
- In:
Journal of marketing research : JMR
54
(
2017
)
5
,
pp. 737-751
Persistent link: https://www.econbiz.de/10011762828
Saved in:
8
Repairing the damage : the effect of price knowledge and gender on auto repair price quotes
Busse, Meghan R.
;
Israeli, Ayelet
;
Zettelmeyer, Florian
- In:
Journal of marketing research : JMR
54
(
2017
)
1
,
pp. 75-95
Persistent link: https://www.econbiz.de/10011650431
Saved in:
9
Price transparency and retail prices : evidence from fuel price signs in the Italian highway system
Rossi, Federico
;
Chintagunta, Pradeep K.
- In:
Journal of marketing research : JMR
53
(
2016
)
3
,
pp. 407-423
Persistent link: https://www.econbiz.de/10011503079
Saved in:
10
Signaling through price and quality to consumers with fairness concerns
Guo, Xiaomeng
;
Jiang, Baojun
- In:
Journal of marketing research : JMR
53
(
2016
)
6
,
pp. 988-1000
Persistent link: https://www.econbiz.de/10011648428
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