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~isPartOf:"Journal of marketing research : JMR"
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Cohen, Steven H.
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Chatterjee, Rabikar
2
Ramaswamy, Venkatram
2
Liechty, John
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Raniaswaniy, Venkatram
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Journal of marketing research : JMR
Conjoint measurement : methods and applications
3
Marketing research : a magazine of management and applications
3
Conjoint measurement : methods and applications ; with 91 tables
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OLC EcoSci
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Choice Menus for Mass Customization: An Experimental Approach for Analyzing Customer Demand with an Application to a Web-Based lnformation Service
Liechty, John
;
Raniaswaniy, Venkatram
;
Cohen, Steven H.
- In:
Journal of marketing research : JMR
38
(
2001
)
2
,
pp. 183-196
Persistent link: https://www.econbiz.de/10006658301
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Reply - "A Note on Ramaswamy, Chatterjee, and Cohen's Latent Joint Segmentation Models"
Ramaswamy, Venkatram
;
Chatterjee, Rabikar
;
Cohen, Steven H.
- In:
Journal of marketing research : JMR
36
(
1999
)
1
,
pp. 115-119
Persistent link: https://www.econbiz.de/10006667559
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3
Joint Segmentation on Distinct Interdependent Bases With Categorical Data
Ramaswamy, Venkatram
;
Chatterjee, Rabikar
;
Cohen, Steven H.
- In:
Journal of marketing research : JMR
33
(
1996
)
3
,
pp. 337-350
Persistent link: https://www.econbiz.de/10006679189
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