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Journal of marketing theory and practice : JMTP
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Influential entrepreneurs and entrepreneurial influencers : are they two sides of the same coin?
Crittenden, Victoria Lynn
;
Crittenden, William F.
; …
- In:
Journal of marketing theory and practice : JMTP
32
(
2024
)
3
,
pp. 330-345
Persistent link: https://www.econbiz.de/10014574497
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2
Third-party procedural justice perceptions : the mediating effect on the relationship between eWOM and likelihood to purchase
Williams, David
;
Crittenden, Victoria Lynn
;
Henley, Amy
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
1
,
pp. 86-107
Persistent link: https://www.econbiz.de/10013204893
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