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~isPartOf:"Journal of promotion management : JPM"
~isPartOf:"The marketing review"
~person:"Abratt, Russell"
~subject:"Film industry"
~subject:"Kreativität"
~subject:"Werbewirkung"
~subject:"Werbung"
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Journal of promotion management : JPM
The marketing review
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Service quality of advertising and promotions agencies in South Africa
Quebra, Bruno
;
Bick, Geoff
;
Abratt, Russell
- In:
Journal of promotion management : JPM
19
(
2013
)
5
,
pp. 605-628
Persistent link: https://www.econbiz.de/10010233251
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