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~isPartOf:"Journal of promotion management : JPM"
~subject:"Holiday behaviour"
~subject:"Konsumentenverhalten"
~subject:"Social web"
~subject:"USA"
~subject:"theory of planned behavior"
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theory of planned behavior
Consumer attitudes
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attitude
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Ahmed, Zafar U.
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Atli Geir Hallgrímsson
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Fagerstrøm, Asle
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Journal of promotion management : JPM
Journal of retailing and consumer services
36
International journal of hospitality management
23
International journal of consumer studies
17
Cogent business & management
13
The international journal of bank marketing : IJBM
13
Journal of business research : JBR
12
Asia Pacific journal of marketing and logistics
11
Journal of business ethics : JOBE
11
Journal of travel and tourism marketing
11
Journal of Islamic marketing
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Marketing intelligence & planning
9
Technological forecasting & social change : an international journal
9
Tourism management : research, policies, practice
9
Journal of fashion marketing and management
8
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
7
Journal of international consumer marketing
7
NBER working paper series
7
Administrative Sciences : open access journal
6
Cleaner and responsible consumption
6
International journal of business innovation and research : IJBIR
6
International journal of contemporary hospitality management
6
International journal of internet marketing and advertising : IJIMA
6
Journal of consumer behaviour : an international research review
6
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
The journal of product & brand management
6
Tourism management perspectives : TMP
6
International Journal of Energy Economics and Policy : IJEEP
5
International journal of emerging markets
5
International journal of sport management and marketing : IJSMM
5
Journal of customer behaviour
5
Journal of enterprising culture
5
Journal of hospitality and tourism insights
5
Journal of marketing management : MM
5
Journal of nonprofit & public sector marketing
5
Psychology & marketing
5
Tourism review
5
Young consumers : insight and ideas for responsible marketers
5
Business strategy and the environment
4
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ECONIS (ZBW)
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1
Factors affecting attitudes and behavioral intentions toward in-app mobile advertisements
Valdimar Sigurdsson
;
Menon, R. G. Vishnu
;
Atli Geir …
- In:
Journal of promotion management : JPM
24
(
2018
)
5
,
pp. 694-714
Persistent link: https://www.econbiz.de/10011979196
Saved in:
2
Twenty-five years after the fall of the Berlin Wall : an empirical revisit of West German consumers' attitudes toward products and brands from former East Germany
Ahmed, Zafar U.
;
Hinck, Wolfgang
;
Felix, Reto
- In:
Journal of promotion management : JPM
24
(
2018
)
6
,
pp. 895-910
Persistent link: https://www.econbiz.de/10011979301
Saved in:
3
Keeping up with the Kardashians : consumers' intention to engage in cosmetic surgery
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 185-206
Persistent link: https://www.econbiz.de/10011729509
Saved in:
4
Understanding green advertising attitude and behavioral intention : an application of the health belief model
Yoon, Hye Jin
;
Kim, Yeo Jung
- In:
Journal of promotion management : JPM
22
(
2016
)
1
,
pp. 49-70
Persistent link: https://www.econbiz.de/10011522034
Saved in:
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