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~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~isPartOf:"Web 2.0 und soziale Netzwerke - Risiko oder strategische Chance? : Handlungsoptionen für die Zukunftsperspektive von Kreditinstituten"
~subject:"Structural equation model"
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Web 2.0 und soziale Netzwerke - Risiko oder strategische Chance? : Handlungsoptionen für die Zukunftsperspektive von Kreditinstituten
Journal of financial services marketing : JFSM
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A study of the impact of relationship marketing on cross-buying
Vyas, Vishal
;
Raitani, Sonika
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
2
,
pp. 79-108
Persistent link: https://www.econbiz.de/10011304647
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