//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of targeting, measurement and analysis for marketing"
~person:"Azadi, Mohammad"
~person:"Backhaus, Klaus"
~person:"Bang, Nguyen"
~person:"Deependra Singh"
~person:"Fazli-Salehi, Reza"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~person:"Xun, Jiyao"
~subject:"B-to-B-Marketing"
~subject:"Brand management"
~subject:"Corporate Social Responsibility"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing"
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
B-to-B-Marketing
Brand management
Corporate Social Responsibility
Consumer behaviour
11
Konsumentenverhalten
11
Beziehungsmarketing
6
Relationship marketing
6
Customer satisfaction
4
Kundenzufriedenheit
4
Dienstleistungsqualität
3
E-commerce
3
Electronic Commerce
3
Internet marketing
3
Online retailing
3
Online-Handel
3
Online-Marketing
3
Service quality
3
Brand
2
Brand image
2
Einzelhandel
2
Emotion
2
India
2
Indien
2
Markenartikel
2
Markenführung
2
Markenimage
2
Retail trade
2
Structural equation model
2
Strukturgleichungsmodell
2
Viral marketing
2
Virales Marketing
2
Bekleidung
1
Brand experience
1
Brand identification
1
Cause-Related Marketing
1
Cause-related marketing
1
Clothing
1
Confidence
1
Consumer attitudes
1
Consumption
1
Corporate social responsibility
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Azadi, Mohammad
Backhaus, Klaus
Bang, Nguyen
Deependra Singh
Fazli-Salehi, Reza
Khare, Arpita
Malhotra, Naresh K.
Xun, Jiyao
Park, Jungkun
8
Dawes, John
5
Khan, Imran
5
Loureiro, Sandra Maria Correia
5
Lombart, Cindy
4
Prentice, Catherine
4
Baumann, Chris
3
Dhir, Amandeep
3
Hollebeek, Linda D.
3
Huang, Zongsheng
3
Hyun, Hyowon
3
Japutra, Arnold
3
Kumar, Vikas
3
Louis, Didier
3
Mortimer, Gary
3
Park, Hyejune
3
Talwar, Shalini
3
Trinh, Giang
3
Ahn, Jiseon
2
Alalwan, Ali Abdallah
2
Algharabat, Raed
2
Anesbury, Zachary
2
Anselmsson, Johan
2
Arghashi, Vahideh
2
Aslam, Usman
2
Augusto, Mário Gomes
2
Brown, James R.
2
Burt, Steven
2
Carlson, Jamie
2
Casidy, Riza
2
Chakrabarti, Somnath
2
Cheung, Man Lai
2
Cliquet, Gérard
2
Diallo, Mbaye Fall
2
Dwivedi, Abhishek
2
Echchakoui, Saïd
2
Ekinci, Yuksel
2
Elms, Jonathan
2
Eugene Cheng-xi Aw
2
Fatma, Mobin
2
more ...
less ...
Published in...
All
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of retailing and consumer services
Journal of targeting, measurement and analysis for marketing
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
7
Journal of business research : JBR
6
Arbeitspapiere des Betriebswirtschaftlichen Instituts für Anlagen und Systemtechnologien
5
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
4
International studies of management and organization
4
Journal of business-to-business marketing
4
The journal of brand management : an international journal
4
The marketing review
4
Asia-Pacific journal of business administration
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Die Betriebswirtschaft : DBW
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of international consumer marketing
2
Journal of strategic marketing
2
Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
2
Marketing intelligence & planning
2
SpringerLink / Bücher
2
AMS review : official publication of the Academy of Marketing Science
1
Analyzing the cultural diversity of consumers in the global marketplace
1
Asia Pacific journal of marketing and logistics
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
Electronic markets : the international journal on networked business
1
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
1
Entwicklungen des Investitionsgütermarketing
1
European journal of marketing : EJM
1
International journal of Indian culture and business management
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Internetökonomie
1
Internetökonomie : ein interdisziplinärer Beitrag zur Erklärung und Gestaltung hybrider Systeme
1
Journal of consumer marketing
1
Journal of global marketing
1
Journal of marketing communications
1
Journal of marketing for higher education
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of the Academy of Marketing Science
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customer, corporation, and cause : a comprehensive model of cause selection in cause-related
marketing
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Zúñiga, Miguel …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 173-195
Persistent link: https://www.econbiz.de/10012181024
Saved in:
2
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
3
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->