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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
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Beziehungsmarketing
52
Relationship marketing
52
Consumer behaviour
31
Konsumentenverhalten
31
Customer satisfaction
21
Kundenzufriedenheit
21
Dienstleistungsqualität
17
Service quality
17
Brand management
15
Markenführung
15
Lieferantenmanagement
14
Supplier relationship management
14
Brand image
12
Markenimage
12
Confidence
11
Vertrauen
11
Brand
10
Markenartikel
10
relationship marketing
10
Social Web
9
Social web
9
B-to-B-Marketing
7
Business-to-business marketing
7
Emotion
7
Internet marketing
7
Online-Marketing
7
Marketing management
6
Marketingmanagement
6
trust
6
Customer value
5
E-commerce
5
Einzelhandel
5
Electronic Commerce
5
Kundenwert
5
Retail trade
5
Viral marketing
5
Virales Marketing
5
brand loyalty
4
customer satisfaction
4
loyalty
4
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English
62
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Amoako, George Kofi
2
Fazli-Salehi, Reza
2
Pilny, Henrietta Leonie
2
Svensson, Göran
2
Torres, Ivonne M.
2
Zúñiga, Miguel Ángel
2
Agrawal, Shiv Ratan
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Alavi, Ali
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Albaum, Gerald S.
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Albrecht, Lisa
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Ali, Ahsan
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Almomani, Hamzeh Q.
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Amendah, Eklou R.
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Amir, Aysel
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Azadi, Mohammad
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Babay, Hanene
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Bahia, Kamilia
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Bajpai, Naval
1
Balaji, M. S.
1
Barbosa, Maria de Lourdes de Azevedo
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Berenguer Contrí, Gloria
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Bhatti, Zeeshan Ahmed
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Bian, Jiahui
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Chen, Yuangao
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Deependra Singh
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Dogan, Betul
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of business research : JBR
2,365
SpringerLink / Bücher
1,672
Industrial marketing management : the international journal for industrial and high-tech firms
1,599
Journal of retailing and consumer services
1,281
International journal of production economics
691
The journal of brand management : an international journal
627
International journal of hospitality management
611
The journal of business & industrial marketing
607
Tourism management : research, policies, practice
586
Journal of the Academy of Marketing Science
567
European journal of operational research : EJOR
539
European journal of marketing : EJM
533
Journal of marketing management : MM
526
International journal of production research
525
Springer eBook Collection
516
Journal of marketing
514
Journal of travel and tourism marketing
498
Management science : journal of the Institute for Operations Research and the Management Sciences
493
Journal of strategic marketing
491
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
The journal of product & brand management
444
Psychology & marketing
443
Gabler Edition Wissenschaft
434
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
425
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Journal of marketing communications
372
Marketing intelligence & planning
369
The journal of services marketing
367
The service industries journal
364
Asia Pacific journal of marketing and logistics
356
Journal of advertising research
347
Journal of retailing
324
Springer eBook Collection / Business and Economics
314
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
312
Marketing letters : a journal of research in marketing
309
International journal of contemporary hospitality management
304
Cogent business & management
284
Journal of hospitality marketing & management
283
Management Science
274
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ECONIS (ZBW)
62
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31
Rethinking relationship
marketing
as consumer led and technology driven : propositions for research and practice
Rooney, Tara
;
Krolikowska, Ewa
;
Bruce, Helen L.
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 42-61
Persistent link: https://www.econbiz.de/10012483398
Saved in:
32
Can the retailer's ICT enhance the impact of service recovery efforts on customer satisfaction?
Ruiz-Molina, Maria-Eugenia
;
Fayos-Gardo, Teresa
; …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 329-354
Persistent link: https://www.econbiz.de/10012312409
Saved in:
33
A serial mediation model for investigating the impact of e-CRM services on customer loyalty in the Indian healthcare industry
Singh, Pratyancha
;
Kumar, Vinod
;
Kataria, Sonia
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 62-86
Persistent link: https://www.econbiz.de/10013549034
Saved in:
34
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
35
Higher-order utilitarian and symbolic antecedents of brand love and consumers' behavioral consequences for smartphones
Khan, Muhammad Asif
;
Zulqarnain, Muhammad
;
Bhatti, …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
3
,
pp. 177-203
Persistent link: https://www.econbiz.de/10012623491
Saved in:
36
Electronic customer relationship management and company performance : exploring the product innovativeness development
Herman, Lalu Edy
;
Sulhaini, Sulhaini
;
Farida, Naili
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10012483369
Saved in:
37
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
38
Assessing antecedents of loyalty in the industrial relationship model : an examination of base model constituents and moderators
Samudro, Andreas
;
Susanti, Vonny
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
4
,
pp. 255-284
Persistent link: https://www.econbiz.de/10013463242
Saved in:
39
The impact of customer relationship management and company reputation on customer loyalty : the mediating role of customer satisfaction
Rizwan Ullah Khan
;
Salamzadeh, Yashar
;
Qaisar Iqbal
; …
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
1
,
pp. 1-26
Persistent link: https://www.econbiz.de/10013336217
Saved in:
40
A stacking-based data mining solution to customer churn prediction
Shabankareh, Mohammad Javad
;
Shabankareh, Mohammad Ali
; …
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
2
,
pp. 124-147
Persistent link: https://www.econbiz.de/10013336326
Saved in:
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