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~isPartOf:"Journal of retailing"
~isPartOf:"The journal of services marketing"
~isPartOf:"The service industries journal"
~person:"Grönroos, Christian"
~subject:"Value creation"
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Journal of retailing
The journal of services marketing
The service industries journal
European journal of marketing : EJM
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Journal of service management
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Managing service quality : MSQ ; an international journal
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Meddelanden från Svenska Handelshögskolan
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Relationality in the service logic of value creation
FitzPatrick, Mary
;
Varey, Richard J.
;
Grönroos, Christian
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 463-471
Persistent link: https://www.econbiz.de/10011418346
Saved in:
2
Reverse use of customer data : implications for service-based business models
Saarijärvi, Hannu
;
Grönroos, Christian
;
Kuusela, Hannu
- In:
The journal of services marketing
28
(
2014
)
7
,
pp. 529-537
Persistent link: https://www.econbiz.de/10010434584
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