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Identity in franchise systems : the role of franchisee associations
Lawrence, Benjamin
;
Kaufmann, Patrick J.
- In:
Journal of retailing
87
(
2011
)
3
,
pp. 285-305
Persistent link: https://www.econbiz.de/10009380016
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Identity in Franchise Systems: The Role of Franchisee Associations
Lawrence, Benjamin
;
Kaufmann, Patrick J.
- In:
Journal of retailing
87
(
2011
)
3
,
pp. 285-306
Persistent link: https://www.econbiz.de/10009333092
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