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Search: subject:"Loyalty"
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Consumer behaviour
22
Konsumentenverhalten
22
Beziehungsmarketing
18
Relationship marketing
18
Kundenbindungsprogramm
14
Loyalty program
14
Einzelhandel
11
Retail trade
11
Customer satisfaction
8
Kundenzufriedenheit
8
Brand management
5
Markenführung
5
Marketing management
4
Marketingmanagement
4
Rabatt
4
Rebate
4
Sales promotion
4
Theorie
4
Theory
4
Verkaufsförderung
4
Brand
3
Brand loyalty
3
Customer loyalty
3
Dienstleistungsqualität
3
E-commerce
3
Electronic Commerce
3
Food retailing
3
Lebensmitteleinzelhandel
3
Loyalty
3
Markenartikel
3
Online retailing
3
Online-Handel
3
Preismanagement
3
Pricing strategy
3
Service quality
3
Store loyalty
3
Viral marketing
3
Virales Marketing
3
Brand image
2
Cognition
2
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31
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31
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English
31
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Allender, William J.
1
Bauner, Christoph
1
Berg, Bettina
1
Biswas, Abhijit
1
Blair, Edward A.
1
Bock, Dora
1
Boichuk, Jeffrey P.
1
Bolton, Lisa E.
1
Breugelmans, Els
1
Brečić, Ružica
1
Brumbaugh, Anne M.
1
Campo, Katia
1
Capizzani, Mario
1
Cronin, J. J.
1
Danaher, Peter J.
1
Danaher, Tracey S.
1
Demoulin, Nathalie T. M.
1
Echambadi, Raj
1
Enkawa, Takao
1
Evanschitzky, Heiner
1
Ferraro, Carla R.
1
Frank, Björn
1
Fudurić, Morana
1
Gabel, Sebastian
1
Ganesh, Jaishankar
1
Gangwar, Manish
1
González, Jorge
1
Gorton, Matthew
1
Guhl, Daniel
1
Heilman, Carrie M.
1
Hong, Zhao
1
Huchzermeier, Arnd
1
Hult, G. Tomas M.
1
Inman, J. Jeffrey
1
Isaac, Mathew S.
1
Jaenicke, Edward
1
Jha, Subhash
1
Jindal, Rupinder P.
1
Khoshghadam, Leila
1
Koll, Oliver
1
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Journal of retailing
Journal of retailing and consumer services
215
Journal of business research : JBR
145
International journal of hospitality management
79
Journal of travel and tourism marketing
63
Cogent business & management
51
The service industries journal
50
Journal of hospitality marketing & management
45
Cogent Business & Management
41
SpringerLink / Bücher
41
The journal of brand management : an international journal
41
Tourism management : research, policies, practice
40
Asia Pacific journal of marketing and logistics
39
The journal of product & brand management
39
The journal of services marketing
38
European journal of marketing : EJM
35
International journal of contemporary hospitality management
35
Journal of the Academy of Marketing Science
35
Services marketing quarterly
31
Journal of strategic marketing
30
Psychology & marketing
30
Journal of Business Research
28
International journal of retail & distribution management
27
Marketing letters : a journal of research in marketing
27
The international review of retail, distribution and consumer research
27
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
26
Marketing intelligence & planning
26
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
25
Service business
24
The international journal of bank marketing : IJBM
24
Tourism management perspectives : TMP
24
Australasian marketing journal
23
Journal of Asian finance, economics and business : JAFEB
23
MPRA Paper
22
Marketing Science
22
Industrial marketing management : the international journal for industrial and high-tech firms
21
NBER working paper series
21
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
21
Journal of Business Ethics
20
Journal of marketing analytics : JMA
20
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ECONIS (ZBW)
31
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1
Sustaining shopping momentum in retail malls using real-time messaging
Vakeel, Khadija Ali
;
Fudurić, Morana
;
Viswanathan, Vijay
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 102-114
Persistent link: https://www.econbiz.de/10014283364
Saved in:
2
Comparing the effectiveness of rewards and individually targeted coupons in
loyalty
programs
Gabel, Sebastian
;
Guhl, Daniel
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 395-411
Persistent link: https://www.econbiz.de/10013426722
Saved in:
3
Healthy foods, healthy sales? : cross-category effects of a
loyalty
program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
4
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
5
Customized targeting strategies for category coupons to maximize CLV and minimize cost
Mutius, Bernhard von
;
Huchzermeier, Arnd
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 764-779
Persistent link: https://www.econbiz.de/10013270725
Saved in:
6
"If you loved our product" : do conditional review requests harm retailer
loyalty
?
Koukova, Nevena T.
;
Wang, Rebecca Jen-Hui
;
Isaac, Mathew S.
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 85-101
Persistent link: https://www.econbiz.de/10014283363
Saved in:
7
What drives retailer
loyalty
? : a meta-analysis of the role of cognitive, affective, and social factors across five decades
Liu-Thompkins, Yuping
;
Khoshghadam, Leila
;
Shoushtari, …
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 92-110
Persistent link: https://www.econbiz.de/10013207543
Saved in:
8
Do shoppers choose the same brand on the next trip when facing the same context? : an empirical investigation in FMCG retailing
Koll, Oliver
;
Plank, Andreas
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 576-592
Persistent link: https://www.econbiz.de/10013535711
Saved in:
9
Relative persuasiveness of repurchase intentions versus recommendations in online reviews
Ravula, Prashanth
;
Jha, Subhash
;
Biswas, Abhijit
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 724-740
Persistent link: https://www.econbiz.de/10013535724
Saved in:
10
Couponing strategies in competition between a national brand and a private label product
Bauner, Christoph
;
Jaenicke, Edward
;
Wang, Emily
;
Wu, …
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 57-66
Persistent link: https://www.econbiz.de/10012102919
Saved in:
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