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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of service management"
~isPartOf:"Journal of service research"
~person:"Dixon, Michael"
~person:"Francioni, Barbara"
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Dienstleistungsmarketing
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Brand hate
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Dixon, Michael
Francioni, Barbara
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Journal of retailing and consumer services
Journal of service management
Journal of service research
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Brand hate and non-repurchase intention : a service context perspective in a cross-channel setting
Curina, Ilaria
;
Francioni, Barbara
;
Hegner, Sabrina
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238345
Saved in:
2
The role of coordinated marketing-operations strategy in services : implications for managerial decisions and execution
Dixon, Michael
;
Karniouchina, Ekaterina V.
;
Rhee, Bo van der
- In:
Journal of service management
25
(
2014
)
2
,
pp. 275-294
Persistent link: https://www.econbiz.de/10010343465
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