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~isPartOf:"Journal of retailing and consumer services"
~person:"Dwivedi, Yogesh Kumar"
~subject:"Innovationsakzeptanz"
~subject:"Viral marketing"
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Innovationsakzeptanz
Viral marketing
Consumer behaviour
10
Konsumentenverhalten
10
Internet marketing
5
Virales Marketing
5
Online-Marketing
4
Social Web
4
Social web
4
Beziehungsmarketing
3
Einzelhandel
3
Relationship marketing
3
Retail trade
3
Adoption
2
Advertising
2
Advertising effects
2
Dienstleistungsqualität
2
Distribution channel
2
Electronic Banking
2
Electronic banking
2
Facebook
2
Innovation adoption
2
Jordan
2
Jordanien
2
PLS-SEM
2
Quality management
2
Qualitätsmanagement
2
Service quality
2
Vertriebsweg
2
Werbewirkung
2
Werbung
2
Advertisement
1
Advertisement value
1
Amazon
1
Artificial intelligence
1
Artificial intelligence-powered automated retail stores
1
Attitude
1
Attitude towards advertisements
1
Automation
1
Automatisierung
1
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Dwivedi, Yogesh Kumar
Rana, Nripendra P.
5
Akram, Umair
3
Baier, Daniel
3
Balaji, M. S.
3
Groß, Michael
3
Park, Jungkun
3
Septianto, Felix
3
Shankar, Amit
3
Abbasi, Amir Zaib
2
Antwi, Collins Opoku
2
Augusto, Mário Gomes
2
Baabdullah, Abdullah Mohammed
2
Bambauer-Sachse, Silke
2
Behzad Foroughi
2
Benkenstein, Martin
2
Casidy, Riza
2
Chiew, Tung Moi
2
Flavián Blanco, Carlos
2
Gupta, Anil
2
Iranmanesh, Mohammad
2
Ismagilova, Elvira
2
Jebarajakirthy, Charles
2
Junaid, Muhammad
2
Kar, Arpan Kumar
2
Lee, Daeho
2
Liu, Chih-Hsing
2
Mangold, Sabrina
2
Mehrotra, Ankit
2
Moro, Sérgio
2
Ooi, Keng-Boon
2
Pantano, Eleonora
2
Petrescu, Maria
2
Plotkina, Daria
2
Rese, Alexandra
2
Roy, Sanjit
2
Shareef, Mahmud Akhter
2
Sharma, Piyush
2
Shaw, Norman
2
Slade, Emma
2
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Journal of retailing and consumer services
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ECONIS (ZBW)
7
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1
Editorial introduction: advances in theory and practice of digital marketing
Dwivedi, Yogesh Kumar
;
Rana, Nripendra P.
;
Slade, Emma L.
; …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-4
Persistent link: https://www.econbiz.de/10012171954
Saved in:
2
Perceived helpfulness of eWOM : emotions, fairness and rationality
Ismagilova, Elvira
;
Dwivedi, Yogesh Kumar
;
Slade, Emma
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012171972
Saved in:
3
The effect of characteristics of source credibility on consumer behaviour : a meta-analysis
Ismagilova, Elvira
;
Slade, Emma
;
Rana, Nripendra P.
; …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012171978
Saved in:
4
Social media marketing : comparative effect of advertisement sources
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Dwivedi, …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 58-69
Persistent link: https://www.econbiz.de/10011980784
Saved in:
5
Examining factors influencing Jordanian customers' intentions and adoption of internet banking : extending UTAUT2 with risk
Alalwan, Ali Abdallah
;
Dwivedi, Yogesh Kumar
;
Rana, …
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 125-138
Persistent link: https://www.econbiz.de/10011801842
Saved in:
6
Consumer adoption of mobile banking services : an empirical examination of factors according to adoption stages
Shareef, Mahmud Akhter
;
Baabdullah, Abdullah Mohammed
; …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 54-67
Persistent link: https://www.econbiz.de/10011883137
Saved in:
7
How service quality and outcome confidence drive pre-outcome word-of-mouth
Ifie, Kemefasu
;
Simintiras, Antonis C.
;
Dwivedi, Yogesh …
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 214-221
Persistent link: https://www.econbiz.de/10011904399
Saved in:
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