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~isPartOf:"Journal of retailing and consumer services"
~subject:"Beziehungsmarketing"
~subject:"Performance-Messung"
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Beziehungsmarketing
Performance-Messung
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Journal of retailing and consumer services
Dialogmarketing-Perspektiven 2011/2012 : Tagungsband ; 6. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
1
Gabler Edition Wissenschaft
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Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement
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Managing service quality : MSQ ; an international journal
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ECONIS (ZBW)
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The importance of retail brand equity and store accessibility for store loyalty in local competition
Swoboda, Bernhard
;
Berg, Bettina
;
Schramm-Klein, Hanna
; …
- In:
Journal of retailing and consumer services
20
(
2013
)
3
,
pp. 251-262
Persistent link: https://www.econbiz.de/10009759166
Saved in:
2
Managing customer loyalty through the mediating role of satisfaction in the DIY retail loyalty program
Vesel, Patrick
;
Zabkar, Vesna
- In:
Journal of retailing and consumer services
16
(
2009
)
5
,
pp. 396-406
Persistent link: https://www.econbiz.de/10003875627
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