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~isPartOf:"Journal of retailing and consumer services"
~subject:"Marketing management"
~subject:"Tourism marketing"
~subject:"USA"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Marketing management
Tourism marketing
USA
Consumer behaviour
339
Konsumentenverhalten
339
Brand management
286
Markenführung
286
Brand image
243
Markenimage
243
Brand
166
Markenartikel
164
Beziehungsmarketing
113
Relationship marketing
113
Einzelhandel
89
Retail trade
89
Social Web
58
Social web
58
Internet marketing
46
Online-Marketing
46
Handelsmarke
44
Luxury goods
44
Luxusgüter
44
Store brand
44
Customer satisfaction
43
Kundenzufriedenheit
43
Online retailing
31
Online-Handel
31
Brand loyalty
30
Markentreue
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25
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24
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24
Advertising effects
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Werbewirkung
22
Marketingmanagement
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Service quality
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18
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English
37
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Rather, Raouf Ahmad
2
Abbasi, Amir Zaib
1
Andreassen, Tor W.
1
Anselmsson, Johan
1
Arrigo, Elisa
1
Baumann, Chris
1
Bin, Liu
1
Block, Martin P.
1
Bondesson, Niklas
1
Boyle, Peter J.
1
Bozkurt, Sıddık
1
Brown, James
1
Byun, Sang-Eun
1
Cao, Xinyue
1
Cao, Zixia
1
Carlson, Jamie
1
Chasco Yrigoyen, Coro
1
Chen, Pao-Zhen
1
Chen, Yan
1
Chen, Yi-Chong
1
Chi, Hsin-Kuang
1
Chi, Ting
1
Choi, Seung-chan
1
Clark, Moira K.
1
Clark, Ronald A.
1
Della Lena, Sebastiano
1
Diallo, Mbaye Fall
1
Ding Hooi Ting
1
Dost, Florian
1
Ekinci, Yuksel
1
Felix, Reto
1
Flynn, Leisa Reinecke
1
Gan, Bernard
1
Garrido-Morgado, Álvaro
1
Gligor, David
1
Goldsmith, Ronald E.
1
González-Benito, Óscar
1
Gray, David
1
Gázquez-Abad, Juan Carlos
1
Hinsch, Chris
1
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
87
The journal of brand management : an international journal
84
Tourism management : research, policies, practice
80
Journal of travel and tourism marketing
72
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
63
The journal of product & brand management
61
Tourism management perspectives : TMP
35
Tourism analysis : an interdisciplinary tourism & hospitality journal
34
European journal of marketing : EJM
33
Journal of strategic marketing
32
Journal of destination marketing & management
29
Journal of marketing management : MM
27
Psychology & marketing
25
Industrial marketing management : the international journal for industrial and high-tech firms
24
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
24
Journal of vacation marketing
22
Journal of marketing
21
Journal of vacation marketing : an international journal
21
Journal of marketing communications
20
International journal of hospitality management
19
Journal of advertising research
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
19
Cogent business & management
17
International marketing review
16
Journal of fashion marketing and management
16
Journal of the Academy of Marketing Science
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
Asia Pacific journal of marketing and logistics
14
International journal of leisure and tourism marketing : IJLTM
14
Journal of marketing theory and practice
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
13
Journal of hospitality and tourism insights
13
Journal of promotion management : JPM
13
Marketing intelligence & planning
13
Sport marketing quarterly : preferred journal of the Sport Marketing Association
13
The journal of consumer marketing
13
The marketing review
13
Business horizons
12
International journal of advertising : the quarterly review of marketing communications
12
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ECONIS (ZBW)
37
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1
Applying the triple coherence line to in-store marketing plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
2
Why do consumers prefer one brand over another? : the economics and sociology of brand competitiveness
Della Lena, Sebastiano
;
Timming, Andrew R.
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014364496
Saved in:
3
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
4
Examining tourist citizenship behaviors through affective, cognitive, behavioral engagement and reputation: Symmetrical and asymmetrical approaches
Rather, Raouf Ahmad
;
Raisinghani, Manju
;
Gligor, David
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014372550
Saved in:
5
Brand competitiveness antecedents : the interaction effects of marketing and R&D expenditure
Koshksaray, Amir Abedini
;
Quach, Sara
;
Trinh, Giang
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014373373
Saved in:
6
How marketing strategy, perceived value and brand image influence WOM outcomes : the sharing economy perspective
Huang, Yung-Chuan
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013366388
Saved in:
7
Building brand credibility : the role of involvement, identification, reputation and attachment
Molinillo, Sebastian
;
Japutra, Arnold
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209567
Saved in:
8
Interacting with strategic waiting for store brand : online selling format selection
Huang, Lingchen
;
Huang, Zongsheng
;
Bin, Liu
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013364460
Saved in:
9
What do tourists look like to destination residents? : development of a tourist image scale from a high cultural distance perspective
Qiu, Wei
;
Chen, Yan
;
Zheng, Xin
;
Lv, Xingyang
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014235387
Saved in:
10
Investigating the impact of social media images' value, consumer engagement, and involvement on eWOM of a tourism destination : a transmittal mediation approach
Abbasi, Amir Zaib
;
Tsiotsou, Rodoula H.
;
Khalil Hussain
; …
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014265687
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