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~isPartOf:"Journal of service research : JSR"
~person:"Hennig-Thurau, Thorsten"
~subject:"Beziehungsmarketing"
~subject:"KMU"
~subject:"SME"
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Hennig-Thurau, Thorsten
Eisingerich, Andreas B
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Journal of service research : JSR
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention
2
Die Betriebswirtschaft : DBW
1
Erfolg durch Dienen? : Beiträge zur wertsteigernden Führung von Dienstleistungsunternehmen
1
Handbuch Kundenbindungsmanagement
1
Innovation und Absatz
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Kundenbeziehungen im Dienstleistungsbereich
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
Markt und Konsum
1
Psychology & marketing
1
Reihe: Marketing und Medien
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Sammlung Poeschel
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Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
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Service quality and management
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ECONIS (ZBW)
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How gifts influence relationships with service customers and financial outcomes for firms
Marchand, André
;
Paul, Michael
;
Hennig-Thurau, Thorsten
; …
- In:
Journal of service research : JSR
20
(
2017
)
2
,
pp. 105-119
Persistent link: https://www.econbiz.de/10011684836
Saved in:
2
The impact of new media on customer relationships
Hennig-Thurau, Thorsten
;
Malthouse, Edward C.
;
Friege, …
- In:
Journal of service research : JSR
13
(
2010
)
3
,
pp. 311-330
Persistent link: https://www.econbiz.de/10008652114
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