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~isPartOf:"Journal of service theory and practice : JSTP"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Evaluation"
~subject:"Innovation"
~subject:"Konsumentenverhalten"
~type:"article"
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Search: subject:"Kundenwert"
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Evaluation
Innovation
Konsumentenverhalten
Customer value
33
Kundenwert
33
Betriebliche Wertschöpfung
19
Value creation
19
Beziehungsmarketing
16
Relationship marketing
16
B-to-B-Marketing
13
Business-to-business marketing
13
Lieferantenmanagement
12
Supplier relationship management
12
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9
Kundenintegration
9
Consumer behaviour
7
Value co-creation
7
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5
Service quality
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Dienstleistungssektor
4
Marketing management
4
Marketingmanagement
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Salespeople
4
Service industry
4
Service-Dominant Logic
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Bewertung
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Customer perceived value
2
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Customer satisfaction
2
Dienstleistungsinnovation
2
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2
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2
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12
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English
12
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Aagja, Jayesh
1
Antioco, Michael
1
Bagdare, Shilpa
1
Brodie, Roderick J.
1
Cobelli, Nicola
1
Confente, Ilenia
1
Coutelle-Brillet, Patricia
1
Edvardsson, Bo
1
Farías, Pablo
1
Garets, Veronique des
1
Gligor, David M.
1
Hakola, Jenni
1
Heesch, Tim van
1
Jain, Rajnish
1
Komulainen, Hanna
1
Kreis, Henning
1
Lindgreen, Adam
1
Mahdiloo, Mahdi
1
Michayluk, David
1
Mora Cortez, Roberto
1
Noorizadeh, Abdollah
1
Palmer, Roger
1
Plewa, Carolin
1
Riviere, Arnaud
1
Russo, Ivan
1
Saen, Reza Farzipoor
1
Sajtos, Laszlo
1
Skålén, Per
1
Sloev, Igor
1
Stålhammar, Anna
1
Sweeney, Jillian C.
1
Torres, Eduardo
1
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1
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Journal of service theory and practice : JSTP
The journal of business & industrial marketing
Journal of retailing and consumer services
36
Journal of business research : JBR
35
Industrial marketing management : the international journal for industrial and high-tech firms
19
International journal of hospitality management
16
The journal of product & brand management
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Journal of service management
8
Cogent business & management
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Technological forecasting & social change : an international journal
7
Business horizons
6
Journal of the Academy of Marketing Science
6
The TQM journal : the international review of organizational improvement
6
The service industries journal
6
Asia Pacific journal of marketing and logistics
5
European journal of marketing : EJM
5
Journal of creating value
5
Journal of customer behaviour
5
Journal of hospitality and tourism insights
5
Journal of marketing
5
Journal of marketing analytics : JMA
5
Journal of marketing research : JMR
5
Journal of service research : JSR
5
Journal of strategic marketing
5
Journal of travel and tourism marketing
5
The journal of brand management : an international journal
5
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
5
Tourism management : research, policies, practice
5
Handbook of research on customer equity in marketing
4
International journal of consumer studies
4
International journal of contemporary hospitality management
4
International journal of electronic commerce : IJEC
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of business economics and management
4
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
Journal of vacation marketing
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Service business
4
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ECONIS (ZBW)
12
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1
The combined effect of product returns experience and switching costs on B2B customer re-purchase intent
Russo, Ivan
;
Confente, Ilenia
;
Gligor, David M.
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 664-676
Persistent link: https://www.econbiz.de/10011692481
Saved in:
2
Customer experience : a review and research agenda
Jain, Rajnish
;
Aagja, Jayesh
;
Bagdare, Shilpa
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
3
,
pp. 642-662
Persistent link: https://www.econbiz.de/10011707287
Saved in:
3
A new model for measuring salesperson lifetime value
Farías, Pablo
;
Torres, Eduardo
;
Mora Cortez, Roberto
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 274-281
Persistent link: https://www.econbiz.de/10011629533
Saved in:
4
Value proposition test-driving for service innovation : how frontline employees innovate value propositions
Åkesson, Maria
;
Skålén, Per
;
Edvardsson, Bo
; …
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
3
,
pp. 338-362
Persistent link: https://www.econbiz.de/10011528303
Saved in:
5
Determining value in a complex service setting
Plewa, Carolin
;
Sweeney, Jillian C.
;
Michayluk, David
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
5
,
pp. 568-591
Persistent link: https://www.econbiz.de/10011417693
Saved in:
6
Image, brand relationships and customer value : exploring the moderating role of advertising spending- and labour-intensity in customer loyalty
Sajtos, Laszlo
;
Kreis, Henning
;
Brodie, Roderick J.
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
1
,
pp. 51-74
Persistent link: https://www.econbiz.de/10011306024
Saved in:
7
The role of learning in value co-creation in new technological B2B services
Komulainen, Hanna
- In:
The journal of business & industrial marketing
29
(
2014
)
3
,
pp. 238-252
Persistent link: https://www.econbiz.de/10010345207
Saved in:
8
Perceived value of service innovation : a conceptual framework
Coutelle-Brillet, Patricia
;
Riviere, Arnaud
;
Garets, …
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 164-172
Persistent link: https://www.econbiz.de/10010248160
Saved in:
9
Evaluating relative value of customers via data envelopment analysis
Noorizadeh, Abdollah
;
Mahdiloo, Mahdi
;
Saen, Reza Farzipoor
- In:
The journal of business & industrial marketing
28
(
2013
)
7
,
pp. 577-588
Persistent link: https://www.econbiz.de/10010125757
Saved in:
10
Customer flow : evaluating the long-term impact of marketing on value creation
Tretyak, Olga A.
;
Sloev, Igor
- In:
The journal of business & industrial marketing
28
(
2013
)
3
,
pp. 221-228
Persistent link: https://www.econbiz.de/10009743356
Saved in:
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