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~isPartOf:"Journal of strategic marketing"
~person:"Johnson, Lester W."
~subject:"Konsumentenverhalten"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Glossary included"
~type_genre:"Working Paper"
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Konsumentenverhalten
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Johnson, Lester W.
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Journal of strategic marketing
The journal of brand management : an international journal
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Asia Pacific journal of marketing and logistics
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Journal of marketing management : MM
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A conceptual analysis of brand intimacy on social media platforms
Almubarak, Alanoud F.
;
Pervan, Simon J.
;
Johnson, Lester W.
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 463-478
Persistent link: https://www.econbiz.de/10011976041
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