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Journal of strategic marketing
Working paper series / Bradford University School of Management
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International journal of strategic change management : IJSCM
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Journal of advertising research
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Management revue : socio-economic studies
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ADMAP : for decisionmakers in advertising, marketing, media, planning & research
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Industrial marketing management : the international journal for industrial and high-tech firms
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Supply-chain-Management in der Automobil- und Zuliefererindustrie
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Technological forecasting & social change : an international journal
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A typology of customer lifetime values in buyer-seller relationships
Roemer, Ellen
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 441-457
Persistent link: https://www.econbiz.de/10003621570
Saved in:
2
A typology of customer lifetime values in buyer-seller relationships
Roemer, Ellen
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 441
Persistent link: https://www.econbiz.de/10007885406
Saved in:
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