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Journal of strategic marketing
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Green consumption : strategic retail considerations and consumer confidence
D'Souza, Clare M.
;
Taghian, Mehdi
;
Hall, John
;
Plant, Elaine
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 18-36
Persistent link: https://www.econbiz.de/10014302702
Saved in:
2
Ecolabels information and consumer self-confidence in decision making : a strategic imperative
D'Souza, Clare M.
;
Taghian, Mehdi
;
Brouwer, Anne Renée
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 141-157
Persistent link: https://www.econbiz.de/10012484044
Saved in:
3
Marketing mix strategies for closing the gap between green consumers' pro-enviromental beliefs and behaviours
Davari, Arezoo
;
Strutton, David
- In:
Journal of strategic marketing
22
(
2014
)
7
,
pp. 563-586
Persistent link: https://www.econbiz.de/10010502964
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