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Journal of strategic marketing
Journal of retailing
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Journal of retailing and consumer services
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
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What omnichannel really means?
Akter, Shahriar
;
Hossain, Tasnim M. Taufique
;
Strong, …
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 567-573
Persistent link: https://www.econbiz.de/10012608878
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