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Customer integration
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Service-Dominant Logic
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Service-dominant logic
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Betriebliche Wertschöpfung
3
Beziehungsmarketing
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service-dominant logic
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Rahman, Kaleel
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Rasul, Tareq Faizur
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Reid, Mike
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Journal of strategic marketing
Journal of business research : JBR
35
Marketing theory
32
Industrial marketing management : the international journal for industrial and high-tech firms
31
Journal of the Academy of Marketing Science
19
Journal of service management
18
Journal of marketing management : MM
15
The service industries journal
15
The journal of services marketing
14
International journal of physical distribution & logistics management : IJPD & LM
11
Journal of service research : JSR
11
Public management review
10
European journal of marketing : EJM
9
Service business
9
Tourism management : research, policies, practice
9
AMS review : official publication of the Academy of Marketing Science
8
International journal of contemporary hospitality management
8
Journal of business market management : JBM
8
Review of marketing research
8
The TQM journal : the international review of organizational improvement
8
Die Betriebswirtschaft : DBW
7
Journal of macromarketing
7
SpringerLink / Bücher
7
The journal of business & industrial marketing
7
International journal of hospitality management
6
Journal of business-to-business marketing
6
Journal of service research
6
Journal of service theory and practice : JSTP
6
Services marketing quarterly
6
Australasian marketing journal
5
European Sport management quarterly : ESMQ
5
European management journal
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of nonprofit & public sector marketing
5
Managing service quality : MSQ ; an international journal
5
Innovating in practice : perspectives and experiences
4
International journal of production economics
4
International journal of quality and service sciences
4
International journal of services and operations management
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ECONIS (ZBW)
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1
SDL/ELM-informed brand co-creation and engagement during the COVID-19 crisis : investigating the conditional effects of involvement and age
Rather, Raouf Ahmad
;
Bozkurt, Sıddık
;
Khan, Imran
; …
- In:
Journal of strategic marketing
32
(
2024
)
3
,
pp. 266-288
Persistent link: https://www.econbiz.de/10014553248
Saved in:
2
Adopting a value co-creation perspective to understand High Street regeneration
Cassidy, Kim
;
Resnick, Sheilagh
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 69-92
Persistent link: https://www.econbiz.de/10013170044
Saved in:
3
Value co-creation in industrial crisis : a strategic source of competitive advantages
Mostafa, Rania B.
- In:
Journal of strategic marketing
24
(
2016
)
2
,
pp. 144-167
Persistent link: https://www.econbiz.de/10011578038
Saved in:
4
A dynamic market conceptualization for entrepreneurial marketing : the co-creation of opportunities
Whalen, Peter S.
;
Akaka, Melissa Archpru
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 61-75
Persistent link: https://www.econbiz.de/10011580587
Saved in:
5
Customer-to-customer interactions and word of mouth : conceptual extensions and empirical investigations
Rahman, Kaleel
;
Karpen, Ingo O.
;
Reid, Mike
;
Yüksel, Ülkü
- In:
Journal of strategic marketing
23
(
2015
)
4
,
pp. 287-304
Persistent link: https://www.econbiz.de/10011405796
Saved in:
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