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~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Jones, Eli"
~person:"Steinhoff, Lena"
~subject:"Beziehungsmarketing"
~subject:"Germany"
~subject:"Online shopping"
~subject:"Online-Marketing"
~subject:"Social web"
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Beziehungsmarketing
Germany
Online shopping
Online-Marketing
Social web
Relationship marketing
6
Consumer behaviour
2
Konsumentenverhalten
2
Kundenbindungsprogramm
2
Lieferantenmanagement
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Business trust
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Online retailing
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Online-Handel
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Jones, Eli
Steinhoff, Lena
Palmatier, Robert W.
10
Homburg, Christian
9
Kumar, V.
9
Scheer, Lisa K.
5
Grewal, Dhruv
4
Lam, Son K.
4
Rapp, Adam
4
Ruyter, Ko de
4
Voorhees, Clay M.
4
Wieseke, Jan
4
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3
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3
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2
Arunachalam, S.
2
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Blut, Markus
2
Brady, Michael K.
2
DeCarlo, Thomas E.
2
Dellaert, Benedict G. C.
2
Folse, Judith Anne Garretson
2
Forkmann, Sebastian
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Fürst, Andreas
2
Garrett, Jason
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Giebelhausen, Michael
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Grégoire, Yany
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Henneberg, Stephan
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2
Hult, G. Tomas M.
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Journal of the Academy of Marketing Science
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of business research : JBR
3
Routledge studies in marketing
2
Journal of international marketing
1
Journal of marketing
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Strategic sales and strategic marketing
1
The journal of personal selling & sales management : JPSSM
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ECONIS (ZBW)
6
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1
The interplay between business and personal trust on relationship performance in conditions of market turbulence
Mangus, Stephanie M.
;
Jones, Eli
;
Folse, Judith Anne …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1138-1155
Persistent link: https://www.econbiz.de/10012386878
Saved in:
2
Online relationship marketing
Steinhoff, Lena
;
Griffith, Denni Arli
;
Weaven, Scott
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 369-393
Persistent link: https://www.econbiz.de/10012107007
Saved in:
3
An emerging theory of loyalty program dynamics
Kim, Jisu J.
;
Steinhoff, Lena
;
Palmatier, Robert W.
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
1
,
pp. 71-95
Persistent link: https://www.econbiz.de/10012434088
Saved in:
4
Customer inertia marketing
Henderson, Conor M.
;
Steinhoff, Lena
;
Harmeling, Colleen M.
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
2
,
pp. 350-373
Persistent link: https://www.econbiz.de/10012434109
Saved in:
5
Understanding loyalty program effectiveness : managing target and bystander effects
Steinhoff, Lena
;
Palmatier, Robert W.
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
1
,
pp. 88-107
Persistent link: https://www.econbiz.de/10011434888
Saved in:
6
Technology use on the front line: how information technology enhances individual performance
Sundaram, Suresh
;
Schwarz, Andrew
;
Jones, Eli
;
Chin, …
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
1
,
pp. 101-112
Persistent link: https://www.econbiz.de/10003485153
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