The interplay between business and personal trust on relationship performance in conditions of market turbulence
Year of publication: |
2020
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Authors: | Mangus, Stephanie M. ; Jones, Eli ; Folse, Judith Anne Garretson ; Sridhar, Shrihari |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 48.2020, 6, p. 1138-1155
|
Subject: | Buyer-seller relationships | Business trust | Personal trust | Market turbulence | Satisfaction | Loyalty | Relationship marketing | Beziehungsmarketing | Vertrauen | Confidence | Lieferantenmanagement | Supplier relationship management | Unternehmenserfolg | Firm performance |
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