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~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Keeling, Kathleen"
~subject:"Dienstleistungsqualität"
~subject:"Vertrauen"
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Dienstleistungsqualität
Vertrauen
Betriebliche Wertschöpfung
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Beziehungsmarketing
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Complex services
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Customer integration
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Keeling, Kathleen
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How value co-creation and co-destruction unfolds : a longitudinal perspective on dialogic engagement in health services interactions
Keeling, Debbie Isobel
;
Keeling, Kathleen
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
2
,
pp. 236-257
Persistent link: https://www.econbiz.de/10012434104
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