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~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Journal of vacation marketing : an international journal"
~subject:"Guerilla marketing"
~subject:"Tourismus"
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Search: subject_exact:"Sportereignis"
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Guerilla marketing
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Sport event
20
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Aicher, Thomas J.
1
Boo, Soyoung
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Breiter Terry, Deborah
1
Busser, James A.
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George, Richard
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Hahm, Jeeyeon
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Lee, Hoon
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Lyu, Seong Ok
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Swart, Kamilla
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Journal of travel and tourism marketing
Journal of vacation marketing : an international journal
Tourism management : research, policies, practice
13
Tourism economics : the business and finance of tourism and recreation
9
Faculty research series / Holy Cross, Economics and Accounting
8
Tourism management perspectives : TMP
8
European Sport management quarterly : ESMQ
7
Journal of sport management : the official journal of the North American Society of Sport Management
6
Sport management review
6
Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
International journal of sport management and marketing : IJSMM
5
International journal of sports marketing & sponsorship
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Tourism analysis : an interdisciplinary tourism & hospitality journal
5
Journal of sports economics
4
Reutlinger Diskussionsbeiträge zu Marketing und Management
4
Journal of vacation marketing
3
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
3
Asia Pacific journal of marketing and logistics
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European journal of marketing : EJM
2
International journal of contemporary hospitality management
2
International journal of event and festival management
2
Journal of business research : JBR
2
Journal of destination marketing & management
2
Journal of marketing management : MM
2
Sportmanagement : SPM
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SpringerLink / Bücher
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Tourism planning & development
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Ambush Marketing
1
Amfiteatru economic : an economic and business research periodical
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Applied economics
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Business horizons
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Cleaner and responsible consumption
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Cogent business & management
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Competitive intelligence, analysis and strategy : creating organisational agility
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Department of Economics working paper
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ECONIS (ZBW)
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1
Tourists' hotel event experience and satisfaction : an integrative approach
Boo, Soyoung
;
Busser, James A.
- In:
Journal of travel and tourism marketing
35
(
2018
)
7
,
pp. 895-908
Persistent link: https://www.econbiz.de/10011941774
Saved in:
2
Consumer-based brand equity of a destination for sport tourists versus non-sport tourists
Tasci, Asli DA
;
Hahm, Jeeyeon
;
Breiter Terry, Deborah
- In:
Journal of vacation marketing : an international journal
24
(
2018
)
1
,
pp. 62-78
Persistent link: https://www.econbiz.de/10011876084
Saved in:
3
To explore or race? : examining endurance athletes' destination event choices
Aicher, Thomas J.
;
Newland, Brianna L.
- In:
Journal of vacation marketing : an international journal
24
(
2018
)
4
,
pp. 340-354
Persistent link: https://www.econbiz.de/10011951647
Saved in:
4
Linking travel motivation and loyalty in sporting events : the mediating roles of event involvement and experience, and the moderating role of spectator type
Wong, IpKin Anthony
;
Tang, Sio Lai Wendy
- In:
Journal of travel and tourism marketing
33
(
2016
)
1/3
,
pp. 63-84
Persistent link: https://www.econbiz.de/10011484653
Saved in:
5
Tourists’ perceptions of London, United Kingdom (Uk), as a safe host city during the 2012 Olympic Games
George, Richard
;
Swart, Kamilla
- In:
Journal of travel and tourism marketing
32
(
2015
)
7/8
,
pp. 1117-1132
Persistent link: https://www.econbiz.de/10011409884
Saved in:
6
Perceptions of crime at the Olympic Games : what role does media, travel advisories, and social media play?
Schroeder, Ashley
;
Pennington-Gray, Lori
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
3
,
pp. 225-237
Persistent link: https://www.econbiz.de/10010390884
Saved in:
7
Market segmentation of golf event spectators using leisure benefits
Lyu, Seong Ok
;
Lee, Hoon
- In:
Journal of travel and tourism marketing
30
(
2013
)
3/4
,
pp. 186-200
Persistent link: https://www.econbiz.de/10009775456
Saved in:
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