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~isPartOf:"Journal of vacation marketing"
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Search: subject:"Electronic Word of Mouth"
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Internet marketing
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Online-Marketing
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Viral marketing
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Virales Marketing
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Consumer behaviour
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Konsumentenverhalten
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Social Web
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Social web
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Asia pacific
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China
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Electronic word-of-mouth
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Generation Y
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Holiday behaviour
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Internationaler Tourismus
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Lee, Harold
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Li, Ran
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Luo, Zhenpeng
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Min, Jihye
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Okumus, Fevzi
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Stankov, Uglješa
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Journal of vacation marketing
International journal of internet marketing and advertising : IJIMA
22
Journal of business research : JBR
22
Journal of retailing and consumer services
14
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
10
International journal of electronic marketing and retailing : IJEMR
10
Journal of marketing communications
9
Tourism management : research, policies, practice
9
Journal of management information systems : JMIS
8
International journal of advertising : the quarterly review of marketing communications
6
International journal of electronic commerce : IJEC
6
International journal of hospitality management
6
Journal of internet commerce
6
Electronic commerce research
5
International journal of advertising : the review of marketing communications
5
International journal of consumer studies
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Technological forecasting & social change : an international journal
5
Tourism analysis : an interdisciplinary tourism & hospitality journal
5
Cogent business & management
4
International journal of business information systems : IJBIS
4
Journal of electronic commerce research : JECR
4
Journal of travel and tourism marketing
4
Psychology & marketing
4
Cogent Business & Management
3
International journal of business innovation and research : IJBIR
3
International journal of contemporary hospitality management
3
International journal of retail and distribution management
3
Journal of Business Research
3
Journal of global marketing
3
Journal of hospitality marketing & management
3
Journal of promotion management : innovations in planning and applied research
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Marketing letters : a journal of research in marketing
3
Pakistan Journal of Commerce and Social Sciences (PJCSS)
3
Pakistan journal of commerce and social sciences
3
Asia-Pacific journal of business administration
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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ECONIS (ZBW)
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1
The influence of eWOM on intentions for booking luxury hotels by Generation Y
Lee, Harold
;
Min, Jihye
;
Yuan, Jessica
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 237-251
Persistent link: https://www.econbiz.de/10012593246
Saved in:
2
Marketing China to U.S. travelers through
electronic
word-of-mouth
and destination image : taking Beijing as an example
Li, Ran
;
Luo, Zhenpeng
;
Bilgihan, Anil
;
Okumus, Fevzi
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 267-286
Persistent link: https://www.econbiz.de/10012593253
Saved in:
3
Influence of users' psychosocial traits on Facebook travel-related behavior patterns
Jovanović, Tamara
;
Božić, Sanja
;
Bodroža, Bojana
; …
- In:
Journal of vacation marketing
25
(
2019
)
2
,
pp. 252-263
Persistent link: https://www.econbiz.de/10012165835
Saved in:
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