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Consumer behaviour
11
Konsumentenverhalten
11
Marketing
3
Marketing management
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Marketingmanagement
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Marketingtheorie
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Naresh K. Malhotra
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Sheth, Jagdish N.
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Wind, Yoram
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Jain, Arun K.
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Legends in marketing
NBER working paper series
514
Working paper / National Bureau of Economic Research, Inc.
432
NBER Working Paper
380
SpringerLink / Bücher
345
Discussion paper / Centre for Economic Policy Research
176
CESifo working papers
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141
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133
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129
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Europäische Hochschulschriften / 5
99
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95
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IZA Discussion Paper
80
Schriftenreihe Studien zum Konsumentenverhalten
76
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
56
Working papers / Harvard Business School, Division of Research
56
Premier reference source
51
Report / Marketing Science Institute
51
CESifo Working Paper Series
50
Springer eBook Collection / Business and Economics
50
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
49
CESifo Working Paper
47
Working paper series / European Central Bank
45
Legends in consumer behavior
42
Working papers / TSE : WP
42
Discussion paper / Center for Economic Research, Tilburg University
40
Working papers / Federal Reserve Bank of Boston
39
Finance and economics discussion series
38
Working papers
36
Discussion paper series
34
Higher School of Economics Research Paper
34
Konsum und Verhalten
34
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
2
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
3
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
4
Consumer behavior
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337122
Saved in:
5
Research in consumer behavior
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238854
Saved in:
6
Consumer behavior : attitude, intention, and choice behavior
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299922
Saved in:
7
Consumer behavior : information processing and decision making
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299927
Saved in:
8
Consumer behavior : conceptual foundations
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969718
Saved in:
9
Consumer behavior : empirical research
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969721
Saved in:
10
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
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