//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Lehrbuch"
~isPartOf:"Münchener Schriften zur angewandten Führungslehre : Diss."
~person:"Unger, Fritz"
~type_genre:"Bibliografie enthalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketing
3
Marketing management
3
Marketingmanagement
3
Theorie
3
Theory
3
Integriertes Management
2
Advertising effects
1
Advertising planning
1
Betriebswirtschaftslehre
1
Business economics
1
Deutschland
1
Germany
1
Kommunikationsstrategie
1
Werbeplanung
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Bibliografie enthalten
Lehrbuch
4
Textbook
4
Bibliography included
3
Language
All
German
3
Author
All
Unger, Fritz
Macharzina, Klaus
8
Wirtz, Bernd W.
8
Wolf, Joachim
6
Barth, Klaus
3
Hartmann, Michaela
3
Picot, Arnold
3
Reichwald, Ralf
3
Schröder, Hendrik
3
Wigand, Rolf T.
3
Busch, Rainer
2
Fuchs, Wolfgang
2
Haller, Sabine
2
Holtbrügge, Dirk
2
Hungenberg, Harald
2
Kuß, Alfred
2
Tomczak, Torsten
2
Aeberhard, Kurt
1
Bendak, Jutta
1
Birk, Stefan
1
Brandl, Max
1
Carl, Volker
1
Clausen, Jens
1
Dögl, Rudolf
1
Fey, Peter
1
Fischer, Marcus
1
Froschmayer, Andreas
1
Liebig, Oliver
1
Muhairwe, William T.
1
Olbrich, Rainer
1
Pawlik, Thomas
1
Sabel, Hermann
1
Schüller, Birgit
1
Spremann, Klaus
1
Stahlmann, Volker
1
Stähler, Christine
1
Theis-Born, Kerstin
1
Vahs, Dietmar
1
Weber, Wolfgang
1
Weinzierl, Helmut
1
more ...
less ...
Published in...
All
Lehrbuch
Münchener Schriften zur angewandten Führungslehre : Diss.
Gabler-Lehrbuch
1
Lehrbuch Gabler
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Integriertes Marketing : Strategie, Organisation, Instrumente
Busch, Rainer
-
2008
-
4., vollst. überarb. Aufl.
Persistent link: https://www.econbiz.de/10014010658
Saved in:
2
Management
der Marketing-Kommunikation
Fuchs, Wolfgang
;
Unger, Fritz
-
2014
-
5., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10014006806
Saved in:
3
Integriertes Marketing : Strategie, Organisation, Instrumente
Busch, Rainer
-
1997
-
2., überarb. Aufl.
Persistent link: https://www.econbiz.de/10014010710
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->