//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Managing service quality : MSQ ; an international journal"
~isPartOf:"Marketing intelligence & planning"
~subject:"Dienstleistungsqualität"
~subject:"Markenartikel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Customer relationship management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Dienstleistungsqualität
Markenartikel
Beziehungsmarketing
142
Relationship marketing
142
Consumer behaviour
64
Konsumentenverhalten
64
Service quality
41
Customer satisfaction
35
Kundenzufriedenheit
35
Brand management
27
Markenführung
27
Brand
19
Social Web
19
Social web
19
Brand image
18
Internet marketing
18
Markenimage
18
Online-Marketing
18
Customer integration
14
Kundenintegration
14
Einzelhandel
13
Retail trade
13
Customer service
12
Kundenservice
12
Lieferantenmanagement
11
Supplier relationship management
11
Beschwerdemanagement
10
Complaint management
10
Brand loyalty
9
Customer value
8
Kundenwert
8
Confidence
7
Customer engagement
7
Marketing management
7
Marketingmanagement
7
Online retailing
7
Online-Handel
7
Vertrauen
7
Bibliometrics
6
Bibliometrie
6
more ...
less ...
Online availability
All
Undetermined
29
Type of publication
All
Article
60
Type of publication (narrower categories)
All
Article in journal
60
Aufsatz in Zeitschrift
60
Case study
1
Fallstudie
1
Language
All
English
60
Author
All
Ganguli, Shirshendu
2
Larivière, Bart
2
Leckie, Civilai
2
Merrilees, Bill
2
Van Vaerenbergh, Yves
2
Abratt, Russell
1
Akasreku, Frank
1
Amenuvor, Fortune Edem
1
Ashill, Nicholas J.
1
Athanasopoulou, Pinelopi
1
Augusto, Mário Gomes
1
Bang, Nguyen
1
Barlas, Achilleas
1
Bartl, Christopher
1
Bjelic, Marija
1
Boukis, Achilleas
1
Brem, Alexander
1
Brito, Eliane Pereira Zamith
1
Cambra-Fierro, Jesus
1
Cardinale, Sylvia
1
Chahal, Hardeep
1
Chai, Kai-hin
1
Chang, Shao-chi
1
Chen, Martin
1
Chen, Wen-ying
1
Cheng, Yu-chi
1
Chih, Wen-hai
1
Coates, Nigel
1
Dagger, Tracey S.
1
David, Meredith E.
1
De Keyser, Arne
1
Dimitrovski, Darko
1
Enquist, Bo
1
Esfidani, Mohammad Rahim
1
Eugene Cheng-xi Aw
1
Fang, Shih Chieh
1
Fang, Shyh-Rong
1
Fernando, Angeline Gautami
1
France, Cassandra
1
Gebauer, Heiko
1
more ...
less ...
Published in...
All
Managing service quality : MSQ ; an international journal
Marketing intelligence & planning
Journal of retailing and consumer services
233
Journal of business research : JBR
174
International journal of hospitality management
127
The journal of services marketing
97
The service industries journal
77
The journal of product & brand management
69
The journal of brand management : an international journal
67
Journal of hospitality marketing & management
61
International journal of contemporary hospitality management
56
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
56
Services marketing quarterly
53
Journal of service research : JSR
47
Journal of travel and tourism marketing
46
Cogent business & management
44
Journal of service management
44
Service business
42
Journal of strategic marketing
40
Asia Pacific journal of marketing and logistics
36
Psychology & marketing
36
Industrial marketing management : the international journal for industrial and high-tech firms
35
The TQM journal : the international review of organizational improvement
33
Tourism management : research, policies, practice
33
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
32
Journal of service research
32
European journal of marketing : EJM
28
The international journal of bank marketing : IJBM
28
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
25
Journal of the Academy of Marketing Science
25
International journal of quality and service sciences
23
Journal of air transport management
23
Journal of marketing
22
International journal of services and operations management
21
Total quality management & business excellence
20
International journal of productivity and quality management : IJPQM
19
International journal of services, economics and management
19
Journal of Asian finance, economics and business : JAFEB
19
European journal of marketing
18
International journal of electronic customer relationship management : IJECRM
18
more ...
less ...
Source
All
ECONIS (ZBW)
60
Showing
1
-
10
of
60
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Low-literate customer experience : an empirical exploration
Mishra, Anubhav A.
;
Verma, Megha
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 59-83
Persistent link: https://www.econbiz.de/10014469193
Saved in:
2
Social media marketing for luxury brands : parasocial interactions and empowerment for enhanced loyalty and willingness to pay a premium
Zha, Tao
;
Eugene Cheng-xi Aw
;
Omkar Dastane
;
Fernando, …
- In:
Marketing intelligence & planning
41
(
2023
)
8
,
pp. 1138-1161
Persistent link: https://www.econbiz.de/10014428928
Saved in:
3
Role of celebrity credibility on banking service providers
Singh, Ramendra Pratap
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 214-228
Persistent link: https://www.econbiz.de/10014253351
Saved in:
4
Decoding consumers' CSR scepticism : service recovery experience perspective
Kushwah, Mihir Kumar
;
Srivastava, Himanshu Shekhar
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 265-278
Persistent link: https://www.econbiz.de/10014312974
Saved in:
5
Consumer discrimination in service recovery situations
Rohden, Simoni F.
;
Santos, Cristiane Pizzutti dos
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 293-309
Persistent link: https://www.econbiz.de/10014312978
Saved in:
6
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
7
Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
Saved in:
8
Examining the effect of brand coolness on communal brand connection and brand commitment : a mediation and moderation perspective
Amenuvor, Fortune Edem
;
Akasreku, Frank
;
Mensah, Kobby A.
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 903-922
Persistent link: https://www.econbiz.de/10014381224
Saved in:
9
How gamification elements benefit brand love : the moderating effect of immersion
Tsou, Hung Tai
;
Putra, Mukti Trio
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 1015-1036
Persistent link: https://www.econbiz.de/10014381232
Saved in:
10
Antecedents of similarity perception for store-branded lookalikes
Zhou, Li
- In:
Marketing intelligence & planning
40
(
2022
)
2
,
pp. 169-183
Persistent link: https://www.econbiz.de/10013172919
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->