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Brand and advertising attitudes
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Larger-sized models
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Self-referencing
and consumer evaluations of larger-sized female models: A weight locus of control perspective
Martin, Brett
;
Veer, Ekant
;
Pervan, Simon
- In:
Marketing Letters
18
(
2007
)
3
,
pp. 197-209
Persistent link: https://www.econbiz.de/10005716482
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