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~isPartOf:"Marketing intelligence & planning"
~person:"Bang, Nguyen"
~person:"Delacroix, Eva"
~person:"Mattila, Anna S."
~type_genre:"Article in journal"
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Consumer behaviour
4
Konsumentenverhalten
4
Beziehungsmarketing
2
Brand
2
Brand loyalty
2
Brand management
2
Customer satisfaction
2
Einzelhandel
2
Kundenzufriedenheit
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Bang, Nguyen
Delacroix, Eva
Mattila, Anna S.
Phau, Ian
8
Arli, Denni
5
Sharma, Piyush
5
Casidy, Riza
3
Chan, Ricky Y. K.
3
Cheah, Isaac
3
Hollebeek, Linda D.
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Khare, Arpita
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Kumar, Prashant
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Leckie, Civilai
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Roy, Rajat
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Shimul, Anwar Sadat
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Sivakumaran, Bharadhwaj
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Deb, Madhurima
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Fernando, Angeline Gautami
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Kumar, Vikas
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Ladeira, Wagner Junior
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Lobo, Antonio
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Merrilees, Bill
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Perin, Marcelo Gattermann
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Pinto, Diego Costa
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Pradhan, Debasis
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Ross, Mitchell
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Santini, Fernando de Oliveira
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Sarkar, Abhigyan
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Thaichon, Park
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1
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Marketing intelligence & planning
International journal of hospitality management
27
Journal of business research : JBR
11
The journal of services marketing
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Cornell hospitality quarterly : CQ
5
Journal of hospitality marketing & management
5
International journal of contemporary hospitality management
4
Journal of retailing and consumer services
4
Journal of service management
4
The Cornell hospitality quarterly
4
The marketing review
4
Asia-Pacific journal of business administration
3
Journal of travel and tourism marketing
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of revenue and pricing management
2
Journal of service research
2
Journal of service research : JSR
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Services marketing quarterly
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The international journal of bank marketing : IJBM
2
Business process management journal
1
Electronic markets : the international journal on networked business
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European journal of marketing
1
European journal of marketing : EJM
1
International journal of consumer studies
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of revenue management : IJRM
1
International studies of management and organization
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour : an international research review
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of marketing theory and practice
1
Journal of retailing
1
Journal of service theory and practice : JSTP
1
Journal of strategic marketing
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Journal of vacation marketing : an international journal
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ECONIS (ZBW)
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1
Retail crowding : meta-analysis of contextual and cultural moderators
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10013172890
Saved in:
2
Responsible brands vs active brands? : an examination of brand personality on brand awareness, brand trust, and brand loyalty
Molinillo, Sebastian
;
Japutra, Arnold
;
Bang, Nguyen
; …
- In:
Marketing intelligence & planning
35
(
2017
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10011700781
Saved in:
3
Place-based brand experience, place attachment and loyalty
Cardinale, Sylvia
;
Bang, Nguyen
;
Melewar, T. C.
- In:
Marketing intelligence & planning
34
(
2016
)
3
,
pp. 302-317
Persistent link: https://www.econbiz.de/10011570770
Saved in:
4
Customer engagement planning emerging from the "individualist-collectivist"-framework : an empirical examination in China and UK
Bang, Nguyen
;
Chang, Kirk
;
Simkin, Lyndon
- In:
Marketing intelligence & planning
32
(
2014
)
1
,
pp. 41-65
Persistent link: https://www.econbiz.de/10010252037
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