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~isPartOf:"Marketing intelligence & planning"
~source:"econis"
~subject:"Business-to-business marketing"
~subject:"Marketing theory"
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Marketing intelligence & planning
Industrial marketing management : the international journal for industrial and high-tech firms
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Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
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Drivers of contract renewal in international B2B services : a firm-level analysis
Williams, Paul Jeremy
;
Khan, M. Sajid
;
Semaan, Rania
; …
- In:
Marketing intelligence & planning
35
(
2017
)
3
,
pp. 358-376
Persistent link: https://www.econbiz.de/10011706982
Saved in:
2
Impact of service quality dimensions on the formation of customer value in B To B services
Munnukka, Juha
;
Järvi, Pentti
;
Outi, Uusitalo
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 286-299
Persistent link: https://www.econbiz.de/10009760640
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