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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Overseas business reports : OBR"
~subject:"Absatz"
~subject:"Konsumentenverhalten"
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Absatz
Konsumentenverhalten
Marktforschung
184
Aussenwirtschaftsbetrieb
50
Kapitalanlage von Ausländern im Inland
47
Vereinigte Staaten
36
Market research
29
Aussenwirtschaftsmerkblätter
28
Aussenwirtschaftsbeziehungen
25
Wirtschaftsberichte
20
Aussenwirtschaftspolitik
18
Wirtschaftshandbücher
15
Markt
11
Consumer behaviour
10
Kapitalanlage von Inländern im Ausland
10
Aussenwirtschaftsmerkblatt
8
Aussenwirtschaft
7
Aussenwirtschaftsförderung
7
Belgien
7
Theorie
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Theory
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Dänemark
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Frankreich
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Griechenland
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Kapitalanlagepolitik
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Schweden
6
USA
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United States
6
Deutschland
5
Industrieberichte
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Jugoslawien
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Niederlande
5
Schweiz
5
Wirtschaftsbericht
5
Aussenwirtschaftsberichte
4
Italien
4
Kanada
4
Marketing management
4
Marketingmanagement
4
Mexiko
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Abe, Makoto
1
Bradlow, Eric T.
1
Day, Robert E. jr.
1
Dong, Xiaojing
1
Eggers, Felix
1
Fader, Peter
1
Füller, Johann
1
Grewal, Rajdeep
1
Guo, Liang
1
Hanssens, Dominique M.
1
Hauser, John R.
1
Hui, Sam K.
1
Iyer, Ganesh
1
Jamal, Zainab
1
Janakiraman, Ramkumar
1
Jong, Martijn G. de
1
Kelleher, Margaret A.
1
McNitt, Harold A.
1
Park, Young-hoon
1
Pauwels, Koen
1
Qian, Yi
1
Saboo, Alok R.
1
Schweidel, David A.
1
Selove, Matthew
1
Smith, Maureen R.
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Srinivasan, Shuba
1
Stieger, Daniel
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Toubia, Olivier
1
Vanhuele, Marc
1
Xie, Hui
1
Xie, Ying
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Yildirim, Gokhan
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Overseas business reports : OBR
Journal of marketing research : JMR
63
Journal of business research : JBR
34
Qualitative market research : an international journal
28
International journal of market research : JMRS ; the journal of the Market Research Society
19
Journal of marketing management : MM
19
Marketing letters : a journal of research in marketing
16
Journal of retailing and consumer services
15
Gabler Edition Wissenschaft
14
International journal of market research
14
International journal of wine business research : IJWBR
13
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Journal of consumer behaviour : an international research review
12
Psychology & marketing
12
Jahrbuch der Absatz- und Verbrauchsforschung
11
Journal of the Academy of Marketing Science
11
Consumer goods Europe
10
The marketing review
10
International journal of consumer studies
9
Journal of economic psychology : research in economic psychology and behavioral economics
9
Marketing : ZFP ; journal of research and management
9
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
9
SpringerLink / Bücher
9
European journal of marketing : EJM
8
European journal of operational research : EJOR
8
Journal of business economics : JBE
8
Marketing theory
8
Europäische Hochschulschriften / 5
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Journal of marketing
7
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
7
The journal of brand management : an international journal
7
Amfiteatru economic : an economic and business research periodical
6
Holt, Rinehart and Winston marketing series
6
Journal of fashion marketing and management
6
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
6
Schriften zum Marketing
6
The international review of retail, distribution and consumer research
6
Cogent business & management
5
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ECONIS (ZBW)
14
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14
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1
The strategic implications of scale in choice-based conjoint analysis
Hauser, John R.
;
Eggers, Felix
;
Selove, Matthew
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
6
,
pp. 1059-1081
Persistent link: https://www.econbiz.de/10012147200
Saved in:
2
A multiactivity latent attrition model for customer base analysis
Schweidel, David A.
;
Park, Young-hoon
;
Jamal, Zainab
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
2
,
pp. 273-286
Persistent link: https://www.econbiz.de/10010358776
Saved in:
3
The effect of survey participation on consumer behavior : the moderating role of marketing communication
Dong, Xiaojing
;
Janakiraman, Ramkumar
;
Xie, Ying
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
4
,
pp. 567-585
Persistent link: https://www.econbiz.de/10010402540
Saved in:
4
Consumer attitude metrics for guiding marketing mix decisions
Hanssens, Dominique M.
;
Pauwels, Koen
;
Srinivasan, Shuba
; …
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
4
,
pp. 534-550
Persistent link: https://www.econbiz.de/10010402542
Saved in:
5
Which brand purchasers are lost to counterfeiters? : an application of new data fusion approaches
Qian, Yi
;
Xie, Hui
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
3
,
pp. 437-448
Persistent link: https://www.econbiz.de/10010370700
Saved in:
6
Stock market reactions to customer and competitor orientations : the case of initial public offerings
Saboo, Alok R.
;
Grewal, Rajdeep
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
1
,
pp. 70-88
Persistent link: https://www.econbiz.de/10009725702
Saved in:
7
Measuring consumer preferences using conjoint poker
Toubia, Olivier
;
Jong, Martijn G. de
;
Stieger, Daniel
; …
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 138-156
Persistent link: https://www.econbiz.de/10009511624
Saved in:
8
Information acquisition and sharing in a vertical relationship
Guo, Liang
;
Iyer, Ganesh
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
3
,
pp. 483-506
Persistent link: https://www.econbiz.de/10003984572
Saved in:
9
"Counting your customers" one by one : a hierarchical bayes extension to the Pareto/NBD model
Abe, Makoto
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
3
,
pp. 541-553
Persistent link: https://www.econbiz.de/10003868047
Saved in:
10
Path data in marketing : an integrative framework and prospectus for model building
Hui, Sam K.
;
Fader, Peter
;
Bradlow, Eric T.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 320-335
Persistent link: https://www.econbiz.de/10003843333
Saved in:
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