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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Limited edition products : when and when not to offer them
Balachander, Subramanian
;
Stock, Axel
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 336-355
Persistent link: https://www.econbiz.de/10003843335
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