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~isPartOf:"McGraw-Hill Television Series"
~language:"eng"
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Advertising effects
1
Fernsehen
1
Fernsehwerbung
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Hörfunkwerbung
1
Radio advertising
1
Television
1
Television advertising
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Werbewirkung
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Werbung
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Agnew, Clark M.
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O'Brien, Neil
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McGraw-Hill Television Series
Journal of advertising research
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
The journal of media economics
6
Faculty & research / Insead : working paper series
5
European journal of marketing : EJM
4
Journal of marketing research : JMR
4
CESifo working papers
3
Economics letters
3
Interfaces : the INFORMS journal on the practice of operations research
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of economics & management strategy : JEMS
3
Journal of marketing
3
The journal of consumer marketing
3
Business history review
2
Information economics and policy : IEP
2
International journal of sport finance
2
Journal of business research : JBR
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of marketing communications
2
Journal of the Academy of Marketing Science
2
Report
2
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
2
Working paper / Institut for Markedsøkonomi, Det Erhvervsøkonomiske Fakultet, Aarhus School of Business
2
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
2
APSA 2009 Toronto Meeting Paper
1
BGPE discussion paper : Bavarian graduate program in economics
1
Business research quarterly : BRQ
1
CESifo Working Paper Series
1
CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
1
CSIO working papers
1
College of Business working papers
1
Contemporary economic policy : a journal of Western Economic Association International
1
Cutting edge international research
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Department of Economics, University Ca' Foscari of Venice Research Paper
1
Discussion paper / Center for Mathematical Studies in Economics and Management Science, Northwestern University
1
Discussion paper / Centre for Economic Policy Research
1
Discussion papers / Governance and the Efficiency of Economic Systems
1
Document / Commission of the European Communities
1
ECONtribute discussion paper
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EIU special report
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ECONIS (ZBW)
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Television Advertising
Agnew, Clark M.
;
O'Brien, Neil
-
1958
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