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~isPartOf:"Medienwirtschaft : MW ; Perspektiven der digitalen Transformation"
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Programmatic Advertising
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Bannerwerbung
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Content Marketing
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Frank, Roland
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Lobigs, Frank
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Schmid, Karin
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Schrader, Matthias
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Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
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Corporate communications : an international journal
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ERIM Ph. D. series research in management / Erasmus Institute of Management
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Information systems research : ISR
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International journal of advertising : the quarterly review of marketing communications
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business research : JBR
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Journal of consumer marketing
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Journal of marketing research : JMR
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ECONIS (ZBW)
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Erfolgsfaktoren für den Einsatz von Programmatic Creation
Frank, Roland
;
Schmid, Karin
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
15
(
2018
)
1
,
pp. 20-26
Persistent link: https://www.econbiz.de/10011907786
Saved in:
2
"Das digitale Werbesystem ist kaputt" : Interview mit Matthias Schrader, MItbegründer und Großaktionär der SinnerSchrader AG, eine der größten Digitalagenturen Deutschlands
Schrader, Matthias
(
interviewee
);
Lobigs, Frank
(
interviewer
)
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
12
(
2016
)
1
,
pp. 8-11
Persistent link: https://www.econbiz.de/10011641756
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