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~isPartOf:"Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action"
~isPartOf:"Working paper"
~subject:"Nonprofit-Marketing"
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Nonprofit-Marketing
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
Working paper
International review on public and non-profit marketing
14
International journal of nonprofit and voluntary sector marketing
13
Journal of philanthropy and marketing
12
Journal of nonprofit & public sector marketing
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International journal of nonprofit & voluntary sector marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing research : JMR
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Nonprofit and voluntary sector quarterly
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Psychology & marketing
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Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
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Handbuch Spendenwesen : bessere Organisation, Transparenz, Kontrolle, Wirtschaftlichkeit und Wirksamkeit von Spendenwerken
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International journal of advertising : the review of marketing communications
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Journal of Islamic marketing
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business research : JBR
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Management : journal of contemporary management issues
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Nonprofit marketing : sectoral applications
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Routledge studies in marketing
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1
Approaches to charitable giving and perceptions of organizational effectiveness among midlevel donors
Halvorsen, Cal J.
;
Lynch, Johanna
;
Brown, Sylvia
; …
- In:
Nonprofit and voluntary sector quarterly : journal of …
53
(
2024
)
4
,
pp. 926-947
Persistent link: https://www.econbiz.de/10014581598
Saved in:
2
Designing social media fundraising messages : an experimental approach to understanding how message concreteness and framing influence donation intentions
Xiao, Anli
;
Huang, Yan
;
Bortree, Denise Sevick
;
Waters, …
- In:
Nonprofit and voluntary sector quarterly : journal of …
51
(
2022
)
4
,
pp. 832-856
Persistent link: https://www.econbiz.de/10013391983
Saved in:
3
A grounded theory study of major gift fundraising relationships in U.S.. higher education
Shaker, Genevieve G.
;
Nelson, Deanna
- In:
Nonprofit and voluntary sector quarterly : journal of …
51
(
2022
)
5
,
pp. 1054-1073
Persistent link: https://www.econbiz.de/10013392000
Saved in:
4
Giving intention versus giving behavior : how differently do satisfaction, trust, and commitment relate to them?
Shang, Jen
;
Sargeant, Adrian
;
Carpenter, Kathryn
- In:
Nonprofit and voluntary sector quarterly : journal of …
48
(
2019
)
5
,
pp. 1023-1044
Persistent link: https://www.econbiz.de/10012064673
Saved in:
5
The champion effect in peer-to-peer giving : successful campaigns highlight fundraisers more than causes
Chapman, Cassandra M.
;
Masser, Barbara M.
;
Louis, …
- In:
Nonprofit and voluntary sector quarterly : journal of …
48
(
2019
)
3
,
pp. 572-592
Persistent link: https://www.econbiz.de/10012006712
Saved in:
6
Selling out? : a cross-national exploration of nonprofit retail operations
Pue, Kristen
- In:
Nonprofit and voluntary sector quarterly : journal of …
49
(
2020
)
3
,
pp. 653-669
Persistent link: https://www.econbiz.de/10012216115
Saved in:
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