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~isPartOf:"Proceedings series / American Marketing Association"
~isPartOf:"The journal of business & industrial marketing"
~person:"Henderson, Geraldine Rosa"
~subject:"Marketingtheorie"
~type_genre:"Aufsatzsammlung"
~type_genre:"Sammelwerk"
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"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
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contributor
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2003
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