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~isPartOf:"Psychology & marketing"
~person:"Akdeniz, Billur"
~person:"Hassan, Louise M."
~subject:"Informationsverhalten"
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Informationsverhalten
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Hassan, Louise M.
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Effectiveness of marketing cues on consumer perceptions of quality : the moderating roles of brand reputation and third-party information
Akdeniz, Billur
;
Calantone, Roger J.
;
Voorhees, Clay M.
- In:
Psychology & marketing
30
(
2013
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10009716240
Saved in:
2
Consumer uncertainty, revisited
Shiu, Edward M. K.
;
Walsh, Gianfranco
;
Hassan, Louise M.
; …
- In:
Psychology & marketing
28
(
2011
)
6
,
pp. 584-607
Persistent link: https://www.econbiz.de/10009130506
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