//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Psychology & marketing"
~person:"Deng, Huixin"
~subject:"Advertising effects"
~subject:"Sales promotion"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Promotion"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Sales promotion
Advertising
1
Consumer behaviour
1
Konsumentenverhalten
1
Motivation
1
Verkaufsförderung
1
Werbewirkung
1
Werbung
1
date-specific promotion
1
perceived warmth
1
persuasion knowledge
1
promotion
1
ulterior motive inference
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Deng, Huixin
Chakraborty, Goutam
1
Chang, Chingching
1
Chang, Yaping
1
Chen, Jie
1
Choi, Sungchul
1
Delgado-Ballester, Elena
1
Ha, Young
1
Jiang, Yushi
1
Jin, Liyin
1
Kim, Moontae
1
Kukar-Kinney, Monika
1
Lennon, Sharron J.
1
Li, Jiang
1
Li, Xinlan
1
Liu, Chun
1
Liu, Sandra S.
1
Massara, Fransesco
1
Meister, Talia
1
Melara, Robert D.
1
Mowen, John C.
1
Palazon, Mariola
1
Pechpeyrou, Pauline de
1
Prendergast, Gerard P.
1
Shilo, Shiri
1
Spears, Nancy
1
Stanyer, Mike
1
Tal, Aner
1
Tal-Or, Nurit
1
Thompson, Edmund R.
1
Vargas, Patrick T.
1
Wang, Xingyu
1
Wansink, Brian
1
Xu, Qian
1
Yazdanparast, Atefeh
1
Yi, Youjae
1
Yoo, Jaemee
1
Yoon, Sukki
1
Yuan, Qin
1
more ...
less ...
Published in...
All
Psychology & marketing
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Right" on the day : how the timing of date-specific promotions influences consumer responses
Deng, Huixin
;
Jin, Liyin
;
Xu, Qian
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 429-440
Persistent link: https://www.econbiz.de/10012796117
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->