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~isPartOf:"Qualitative market research : an international journal"
~isPartOf:"The IUP journal of brand management : IJBRM"
~person:"Aureli, Selena"
~subject:"Bibliometrie"
~subject:"Brand management"
~subject:"Marketing management"
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Qualitative market research : an international journal
The IUP journal of brand management : IJBRM
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The importance of brand architecture in business networks : the case of tourist network contracts in Italy
Aureli, Selena
;
Forlani, Fabio
- In:
Qualitative market research : an international journal
19
(
2016
)
2
,
pp. 133-155
Persistent link: https://www.econbiz.de/10011598725
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