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~isPartOf:"Qualitative marketing research : approaches, techniques and analysis"
~subject:"Market research"
~type_genre:"Book section"
~type_genre:"Market information"
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Qualitative marketing research : approaches, techniques and analysis
Consumer goods Europe
10
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
7
Handbook of consumer psychology
5
Handbuch der Marktforschung
5
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
4
Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
4
Multicultural perspectives in customer behaviour
4
The impact of theory on representations of the consumer and the marketing organisation
4
Consumption culture in Europe : insight into the beverage industry
3
Cracking the code : leveraging consumer psychology to drive profitability
3
Fundamentals of marketing research ; Vol. 2
3
Fundamentals of marketing research ; Vol. 3
3
Interpretive consumer research : paradigms, methodologies & applications
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Labelling strategies in environmental policy
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Marketing management : a cultural perspective
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Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
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New developments and approaches in consumer behavior research
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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Social and economic research with consumer panel data : proceedings of the First ZUMA Symposium on Consumer Panel Data, 5 and 6 October 1999
3
Transformative consumer research for personal and collective well-being
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Brick & mortar shopping in the 21st century
2
Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
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Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
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Econometric models in marketing
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Gendering theory in marketing and consumer research
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Handbook of brand relationships
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Handbook of qualitative research methods in marketing
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Inside marketing : practices, ideologies, devices
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
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Kurswechsel Richtung Kunde : die Praxis der Kundenorientierung
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Product research : the art and science behind successful product launches
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Qualitative Marktforschung : Konzepte - Methoden - Analysen
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Social psychology of consumer behavior
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The nature and scope of marketing research
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Verfahren, Datenauswertung, Ergebnisdarstellung
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Advances in airline economics : competition policy and antitrust
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Agrarian economy and rural development : realities and perspectives for Romania : International Symposium : 10th edition
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Agrarstrukturentwicklungen und Agrarpolitik : vom 4. bis 7. Oktober 1995 in Berlin
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Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
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Remembering motivation research : toward an alternative genealogy of interpretive consumer research
Tadajewski, Mark
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2009
Persistent link: https://www.econbiz.de/10003793772
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Hermeneutics and consumer research
Arnold, Stephen John
;
Fischer, Eileen
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2009
Persistent link: https://www.econbiz.de/10003793808
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3
Discovery-oriented consumer research
Wells, William
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2009
Persistent link: https://www.econbiz.de/10003793836
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4
Seeing the voice of the consumer : metaphor-based advertising research
Zaltman, Gerald
;
Coulter, Robin Higie
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2009
Persistent link: https://www.econbiz.de/10003793919
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