//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Review of marketing research"
~person:"Kotler, Philip"
~person:"Malhotra, Naresh K."
~person:"Nordfält, Jens"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
3
Konsumentenverhalten
3
Marketing management
3
Marketingmanagement
3
Bibliometrics
2
Bibliometrie
2
Lebensverlauf
2
Life course
2
Marketing theory
2
Marketingtheorie
2
Theorie
2
Theory
2
Bank
1
Beschwerdemanagement
1
Complaint management
1
Conjoint analysis
1
Conjoint-Analyse
1
Dienstleistungssektor
1
Dispute settlement
1
Economists
1
Einzelhandel
1
Ethics
1
Ethik
1
Experiment
1
Gesundheitswesen
1
Health care system
1
History of economic thought
1
International marketing
1
Internationales Marketing
1
Konfliktregelung
1
Ladengestaltung
1
Market research
1
Marketing
1
Marktforschung
1
Nachhaltige Entwicklung
1
Naresh K. Malhotra
1
New Economy
1
New economy
1
Philip Kotler
1
Retail trade
1
more ...
less ...
Type of publication
All
Article
4
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
6
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
6
Author
All
Kotler, Philip
Malhotra, Naresh K.
Nordfält, Jens
Lusch, Robert F.
2
Vargo, Stephen L.
2
Ailawadi, Kusum L.
1
Akaka, Melissa Archpru
1
Amoroso, Gala
1
Anderson, Eric T.
1
Bagozzi, Richard P.
1
Baik, Alicia
1
Burke, Raymond R.
1
Ding, Min
1
Edvardsson, Bo
1
Farris, Paul W.
1
Ford, John B.
1
Frow, Pennie
1
Greiner, Andrew
1
Grewal, Dhruv
1
Grewal, Rajdeep
1
Hada, Mahima
1
Hendrickson, Kirk
1
Hill, Krista M.
1
Hunt, Shelby D.
1
Inman, J. Jeffrey
1
Kim, Hye-jin
1
Krishnan, Balaji C.
1
Kumar, B.
1
Kumar, V.
1
LaTour, Michael S.
1
Leykin, Alex
1
Lilien, Gary L.
1
Magnini, Vincent P.
1
Maurer, Jim
1
Miller, Gina L.
1
Ndubisi, Nelson Oly
1
Nenonen, Suvi
1
Ng, Irene
1
Nikolova, Hristina
1
Ordanini, Andrea
1
more ...
less ...
Published in...
All
Review of marketing research
Journal of retailing
7
Journal of business research : JBR
5
Journal of business-to-business marketing
3
Journal of the Academy of Marketing Science
3
AMS review : official publication of the Academy of Marketing Science
2
Journal of international consumer marketing
2
Journal of marketing research : JMR
2
Journal of retailing and consumer services
2
Marketing intelligence & planning
2
Psychology & marketing
2
Harvard business review : HBR
1
International business review : the official journal of the European International Business Academy
1
International journal of consumer studies
1
International journal of quality & reliability management
1
International journal of technology management : IJTM
1
International marketing review
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of historical research in marketing
1
Journal of marketing
1
Journal of marketing research
1
Marketing : a Marketing Centrum OPK Kft. folyóirata
1
The journal of brand management : an international journal
1
The journal of business strategy
1
more ...
less ...
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Philip Kotler's contributions to
marketing
theory and practice
Kotler, Philip
-
2011
Persistent link: https://www.econbiz.de/10009270388
Saved in:
2
Customer reactions to conflict management : a review and empirical evidence from two service industries
Ndubisi, Nelson Oly
;
Malhotra, Naresh K.
;
Miller, Gina L.
-
2013
Persistent link: https://www.econbiz.de/10009781363
Saved in:
3
Personal reflections on my research contribution to
marketing
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009270382
Saved in:
4
Marketing
in and for a sustainable society
Malhotra, Naresh K.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011529589
Saved in:
5
Insights from in-store
marketing
experiments
Nordfält, Jens
;
Grewal, Dhruv
;
Roggeveen, Anne L.
; …
-
2014
Persistent link: https://www.econbiz.de/10010424895
Saved in:
6
Special issue:
Marketing
Legends
Malhotra, Naresh K.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009270407
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->