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~isPartOf:"Review of marketing research"
~person:"Kumar, V."
~person:"Wiedmann, Klaus-Peter"
~type_genre:"Article in journal"
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Kumar, V.
Wiedmann, Klaus-Peter
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Review of marketing research
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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California management review
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Harvard-Business-Manager : das Wissen der Besten
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Yearbook of marketing and consumer research
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Looking through the marketing lens : my journey so far ...
Kumar, V.
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2011
Persistent link: https://www.econbiz.de/10009270384
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