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~isPartOf:"SAGE library in marketing"
~subject:"Marketingmanagement"
~subject:"Marketingtheorie"
~subject:"Unternehmensnetzwerk"
~type_genre:"Aufsatzsammlung"
~type_genre:"Sammelwerk"
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Marketingtheorie
Unternehmensnetzwerk
Marketing
5
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China
4
Consumer behaviour
4
Konsumentenverhalten
4
International marketing
2
Internationales Marketing
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1977-1998
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Wang, Yonggui
3
Maclaran, Pauline
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SAGE library in marketing
SpringerLink / Bücher
28
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Premier reference source
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Erfurter Hefte zum angewandten Marketing
14
Springer eBook Collection
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Legends in marketing
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Journal of business research : JBR
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Developments in marketing science: proceedings of the Academy of Marketing Science
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Journal of marketing management : MM
8
The journal of business & industrial marketing
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Zeszyty naukowe
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International marketing review
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Springer Reference Wirtschaft
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Edward Elgar E-Book Archive
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International journal of technology marketing : IJTMkt
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Proceedings series / American Marketing Association
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Springer eBook Collection / Business and Economics
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of the Academy of Marketing Science
5
Legends in strategic marketing
5
Marketing intelligence & planning
5
Research
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Elgar original reference
4
European journal of marketing : EJM
4
Europäische Kulturen in der Wirtschaftskommunikation
4
Gabler Edition Wissenschaft
4
Journal of strategic marketing
4
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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Technischer Vertrieb
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Advances in advertising research
3
Critical explorations
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Developments in marketing science: Proceedings of the Academy of Marketing Science
3
International journal of advertising : the review of marketing communications
3
International journal of internet marketing and advertising : IJIMA
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of marketing communications
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Key issues in marketing management
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ECONIS (ZBW)
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1
Marketing in China
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011390389
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2
Rapid growth of marketing in China
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011445017
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3
Prosperity of marketing in China
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011445018
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4
Industrial networks and B2B marketing strategy
Ellis, Nick
(
contributor
);
Tadajewski, Mark
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10011290314
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5
Major theoretical debates and contemporary issues in marketing theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605084
Saved in:
6
The impact of theory on representations of the consumer and the marketing organisation
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605099
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